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Primal Wear Moving to Larger Denver Offices

Published April 1, 2011

DENVER, CO (BRAIN)—Primal Wear is moving its headquarters to an 8,800-square-foot space in Denver. The move, which will occur over the course of a few weeks and be finished in early April, will not disrupt normal business operations.

"Primal has seen remarkable growth over the past few years with the expansion of our custom apparel division and our dedication to growing the Primal brand," said Dave Edwards, founder and CEO of Primal. "Refocusing our efforts has resulted in an average of 40 percent growth year to year over the last three years."

This growth has allowed Primal to hire 10 additional employees in the last year, with the expansion of the sales, design and warehouse departments. To accommodate additional growth, Primal's new two-level facility is nearly double the current space. This will allow for continued growth over the next five to 10 years. The new offices are approximately one mile from the old location, and are located on the Cherry Creek Trail System, providing excellent ride-up access to the facility for both employees and customers.

"Maintaining a location that is conducive to a positive, bike-friendly culture at Primal was of huge importance to us as we were searching for a new location," Edwards said. "We were very fortunate to have the opportunity to secure a facility adjacent to one of the most active trail systems in Denver."

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