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International

Posted May 24, 2016

STOCKHOLM (BRAIN) — POC has extended its sponsorship of Scottish mountain biker Danny MacAskill by another three years, through 2019.

POC has been working with MacAskill since 2009.  

Posted in International
Posted May 23, 2016

VALLEJO, Calif. (BRAIN) — Wren Sports, LLC  has appointed Cranknuts as its European fork distributor and service center.

Posted in International
Posted May 16, 2016

CAPE TOWN, South Africa (BRAIN) — Protective gear maker Leatt Corp. said its revenue increased 20 percent in the first quarter, to $4.8 million, up from $4 million in the same period last year. 

Posted in International Tagged Earnings/Financial Reports
Posted May 13, 2016

SAN FRANCISCO (BRAIN) — Strava users recorded 79,879 bike commute trips on Tuesday, which the company declared its first Global Bike to Work Day.

Posted in International
Posted May 12, 2016

TAICHUNG, Taiwan (BRAIN)—Giant executives are forecasting a generally flat year of growth in Europe and caution that sales in the U.S. could be hampered by excess inventory.

Posted in International Tagged Earnings/Financial Reports
Posted May 6, 2016

TAICHUNG, Taiwan (BRAIN) — Vision has opened a new carbon wheel factory in Taichung that the aero component maker expects to double its production capacity while also improving quality.

Posted in International
Posted May 2, 2016

STOCKHOLM (BRAIN) — Thule Group saw sales growth of 6 percent in the first quarter, reporting its strongest sales in Europe. The company introduced new products in several categories in the quarter and announced a reorganization of its North American distribution structure.

Posted in International Tagged Earnings/Financial Reports
Posted April 29, 2016

OSAKA, Japan (BRAIN) — CateEye is promoting a street art campaign that gathers local artists to curate and assemble self-guided routes through the selected city's most impressive street art at night. The artists use CatEye lights to illuminate and record each stop.

Posted in International
Posted April 28, 2016

VISTA, Calif. (BRAIN) — Haro Bicycles has created Haro Europe, which will operate a sales and marketing office in Bielefeld, Germany. Haro Europe will focus on sales and support to its existing distribution base located in 21 countries, as well as opening new markets where no distribution currently exists.

Posted in International
Posted April 26, 2016
UPDATED

CHICAGO (BRAIN) — SRAM president Stan Day said the company has experienced soft sales over the past 12 months and is tightening its belt while putting focus on new areas of the business. Just what those new areas are, Day said he'd rather not say for strategic reasons.

Posted in International
Posted April 26, 2016
CORRECTS that this was the second quarterly decline in the bike segment.

OSAKA, Japan (BRAIN) — Shimano on Tuesday reported its second consecutive quarterly year-over-year revenue decline in its bike segment, as it announced that net sales were down 20 percent in the first quarter of 2016. The company's operating income also was down, 30.7 percent.

Posted in International
Posted April 25, 2016

SAN FRANCISCO (BRAIN) — Strava is encouraging bike commuters to log their miles on the social app if they ride to work on May 10, which the company is promoting as its Global Bike to Work Day Challenge.

Posted in International
Posted April 22, 2016

HELSINKI (BRAIN) — Mavic sales were down 2 percent in the first quarter, according to its parent, Amer Sports, which reported its total sales were up about 10 percent.

Posted in International Tagged Earnings/Financial Reports
Posted April 7, 2016

TAICHUNG, Taiwan (BRAIN) — The organizers of Eurobike are working closely with Taichung Bike Week, a OEM event held each fall here.

Posted in International Tagged Eurobike / Taichung Bike Week
Posted April 6, 2016

LIVINGSTON, Scotland (BRAIN) — Endura is now working with Scottish cycling legend, Graeme Obree, otherwise known as the "Flying Scotsman." Obree will officially act as brand ambassador, and will be involved as an "innovation catalyst" for the Scottish cycle apparel brand, the company said.

Posted in International
Posted April 4, 2016

AIGLE, Switzerland (BRAIN) — The Union Cycliste Internationale and Red Bull Media House have agreed to a three-year extension and expansion of its exclusive television production and media rights partnership.

Posted in International Tagged Media/Publishing / Racing & Sponsorship
Posted April 1, 2016

STOCKHOLM (BRAIN) — Thule Group AB hit its financial goals for annual sales growth and EBIT margin for 2015, and exceeded its goal for the proportion of the energy used in its factories coming from renewable sources.

Posted in International Tagged Earnings/Financial Reports
Posted April 1, 2016

CAPE TOWN, South Africa (BRAIN) — Protective gear brand Leatt Corporation has hired Andrea Gallarotti, who joins the Leatt marketing team.

Gallarotti, 29, has spent the past five years working for Alpinestars.

Posted in International Tagged People
Posted March 23, 2016
The Tectal is new for 2016.

PARK CITY, Utah (BRAIN) — The Sweden-based snowsports and bike brand POC has moved its North American offices from Salt Lake City to Park City following its sale last year to Investcorp.

Posted in International
Posted March 17, 2016
The brand is expanding on a long-standing relationship in new five-year agreement.
l to r: Pat Cunnane, Arlenis Sierra and Jose Manuel Pelaez,

PHILADELPHIA — Fuji Bikes is expanding on a 30-year relationship with the Cuban national cycling team, inking a five-year, $200,000 agreement to sponsor the team and supply it with 10 bikes per year.

Posted in International

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