MALLABIA, Spain (BRAIN) — Orbea said it is skipping this year's Eurobike show, and will instead conduct several events with its European dealers and distributors. The company calls its new approach "Closer to You."
TAIPEI, Taiwan (BRAIN) — Folding bike maker Tern, which introduced its first diamond-frame non-folding urban bikes just before March's Taipei Cycle Show, is further diversifying its line with a Bosch-equipped electric folding model planned to debut at this summer's Eurobike expo.
TAICHUNG, Taiwan (BRAIN) — The organizers of Eurobike are working closely with Taichung Bike Week, a OEM event held each fall here.
FRIEDRICHSHAFEN, Germany (BRAIN) — In expanding its consumer component from one day to two, Eurobike will offer cycling fans 10 different areas for test rides, repair tips, skills demonstrations, music and more during the inaugural Festival Days on Saturday and Sunday, Sept. 3 and 4.
FRIEDRICHSHAFEN, Germany (BRAIN) — Eurobike organizers are planning an expanded second edition of its media event, which takes place June 28-30. As many as 30 bike manufacturers are expected to exhibit and meet with some 200 members of the global press in Kirchberg, Austria.
TREVISO, Italy (BRAIN) — Pinarello announced Thursday that it will not be exhibiting at Eurobike this year, choosing instead to attend smaller regional events and consumer shows.
FRIEDRICHSHAFEN, Germany (BRAIN) — In mid-January, Eurobike will offer an array of technical seminars for dealers in four German cities in cooperation with brands including Bosch, SRAM, Fox, Magura, Schwalbe, BionX and KMC.
FRIEDRICHSHAFEN, Germany (BRAIN) — Eurobike is moving its starting time back by 30 minutes for next year’s show. On the trade days, Wednesday through Friday, the show will run from 9 a.m. to 6 p.m. and only be open to trade visitors.
FRIEDRICHSHAFEN, Germany (BRAIN) — Next year's Eurobike show will add a second public day and the event's outdoor demo will continue throughout the show.
FRIEDRICHSHAFEN, Germany (BRAIN) — The World Federation of the Sporting Goods Industry announced at Eurobike this week that new wheel testing procedures have been finalized and will be presented to the Union Cyclist Internationale (UCI) Equipment Commission in October.
FRIEDRICHSHAFEN, Germany (BRAIN) — Santa Cruz Bicycles, which was purchased by Pon Holdings earlier this summer, has taken over its distribution in the Germany and Austria markets, the company announced this week.
FRIEDRICHSHAFEN, Germany (BRAIN) — From tubes and helmets to folding bikes, footwear and everything in between, new product galore made its debut in the halls of the Messe Friedrichshafen during the first two days of Eurobike 2015.
FRIEDRICHSHAFEN, Germany (BRAIN) — WTB is showing off its new Saddle Fit System at Eurobike. The system is designed to steer a rider towards suggested saddles by using a pressure sensitive pad that is placed over the rider's existing saddle to measure sit-bone position.
FRIEDRICHSHAFEN, Germany (BRAIN) — Ready for another addition to the growing number of terms for the “plus” tire size?
FRIEDRICHSHAFEN, Germany (BRAIN) — It was standing room only today at the Taiwan Excellence New Products Launch, presented in conjunction with the Taiwan External Trade Development Council (TAITRA).
FRIEDRICHSHAFEN, Germany (BRAIN) — Fail to match the color of your fork or rims to your mountain bike frame and you run the risk of becoming a fashion pariah.
MRP is here to help.
FRIEDRICHSHAFEN, Germany (BRAIN) — POC's new Fondo road cycling collection is aimed at non-elite cyclists interested in performance and comfort. It is POC's third cycling collection, joining AVIP, which is focused on rider safety, and Raceday, which is aimed at elite athletes.
FRIEDRICHSHAFEN, Germany (BRAIN) — At Eurobike on Wednesday, Italian saddle maker Selle Royal debuted its newest line, Scientia, which was designed in conjunction with researchers from the University of Cologne in Germany.
FRIEDRICHSHAFEN, Germany (BRAIN) — In celebration of its 30th anniversary, Yeti Cycles has added a new model to its lineup.
FRIEDRICHSHAFEN, Germany (BRAIN) — For years now, Rotor has marched to the beat of its own drum in road drivetrain components, whether it’s offering oval Q-Ring chainrings or eschewing carbon cranks in favor of aluminum ones because it believes the material offers superior performance for the application.