Eurobike

Posted November 30, 2016

FRIEDRICHSHAFEN, Germany (BRAIN) — Organizers of the Eurobike show have decided the 2018 event — which will its first in the new time frame of early July — will be a three-day event, with no consumer day.

The 2018 event will be Sunday, July 8, through Tuesday, July 10. 

Posted in International Tagged Eurobike
Posted October 20, 2016

TAICHUNG, Taiwan (BRAIN) — Just a week after Eurobike announced plans to move its show from late August to early July in 2018 the organizers of Taipei's Cycle Show announced an even larger calendar shift: from its current dates in March to late October.

Posted in International Tagged Tradeshows and conferences / Eurobike / Taichung Bike Week / Taipei Cycle Show
Posted October 13, 2016
Trade show does away with consumer day and aligns with earlier product cycle in effort to unify industry under one show.

FRIEDRICHSHAFEN, Germany (BRAIN) — Eurobike organizers have announced new dates for the 2018 trade show. Eurobike will move earlier in the year, kicking off on Sunday, July 8, and it will be exclusively for trade visitors, eliminating its consumer festival days.

Posted in International Tagged Tradeshows and conferences / Eurobike
Posted September 1, 2016
Signs throughout the demo grounds cautioned riders about speeds.

FRIEDRICHSHAFEN, Germany (BRAIN) — So how successful were Eurobike’s efforts to offer more demo riding opportunities by extending its demo to all three days of the trade show as well as its consumer festival days? It’s still a bit early to tell, but so far supplier reaction is mixed.

Posted in Industry News Tagged Eurobike
Posted September 1, 2016
The wall of MIPS layers at the company's Eurobike booth. Close to 60 bike helmet brands use MIPS.

FRIEDRICHSHAFEN, Germany (BRAIN) — While MIPS’ origin dates back to 1995, when Swedish neurosurgeon Hans Von Holst began evaluating helmets and studying head trauma, it’s only in recent years that the multi-directional impact protection system has become a buzz word in the bike industry.

Posted in Product/Tech Tagged Eurobike
Posted September 1, 2016
Gaspare Licata (left) and Nicolo Mannoni

FRIEDRICHSHAFEN, Germany (BRAIN) — Selle Royal Group has kept sales and marketing for its Fizik, Brooks, Crankbrothers and Selle Royal brands separate in an effort to not create confusion in the market. But now the Italian company is looking to begin integrating certain functions.

Posted in Industry News Tagged Eurobike
Posted September 1, 2016
BMC Road Machine 01

FRIEDRICHSHAFEN, Germany (BRAIN) — After adding disc brakes and thru-axles the past few years, designers are turning their focus to the overall look of the bike and the results are surprising.

Posted in Product/Tech Tagged Eurobike
Posted September 1, 2016
Panamericana Xplore

FRIEDRICHSHAFEN, Germany (BRAIN) — Electric assist has clear benefits to commuters or mountain bikers who want to make one more downhill run. But offering tourists a little electric assist seems wrong on many levels.

Posted in Product/Tech Tagged Eurobike
Posted August 31, 2016
Ridley's Jane SL

FRIEDRICHSHAFEN, Germany (BRAIN) — Belgian tough is now available in women’s sizing. Ridley launched its lineup of women’s road bikes Wednesday night during a dinner presentation at the Zeppelin Museum in Friedrichshafen.

Posted in Product/Tech Tagged Eurobike
Posted August 31, 2016
The Green Award winner was Chien King Industrial, which uses rice grain husks in its pedals.

FRIEDRICHSHAFEN, Germany (BRAIN) — The Eurobike Award distinguishes products and concepts that stand out for their innovations, new functions and quality. Trade show organizers also bestow 12 Gold Awards and one Green Award for the top products, and most sustainable product.

Posted in Product/Tech Tagged Awards / Eurobike
Posted August 31, 2016
Fruita's city manager, Mike Bennett, and Mayor Lori Buck.

FRIEDRICHSHAFEN, Germany (BRAIN) — Fruita city manager Mike Bennett and Fruita Mayor Lori Buck are here handing out their business cards — in the shape of bike cogs — and meeting European companies, in hopes to recruit them to locate their offices or U.S. headquarters in their Western Colorado mountain town.

Posted in International Tagged Eurobike
Posted August 31, 2016
Ritchey Outback gravel road bike

FRIEDRICHSHAFEN, Germany (BRAIN) — For years Ritchey told dealers asking for complete bikes that it wasn't going to happen while its OEM component sales represented such a large portion of its business. The thinking was that a component maker shouldn't compete with its customers by offering complete bikes.

Posted in International Tagged Eurobike
Posted August 31, 2016
Yeti's SB5+ TURQ

FRIEDRICHSHAFEN, Germany (BRAIN) — The demise of alloy as an option for high-end mountain bike frames has left suppliers looking for ways to lower entry price points but still offer carbon frames.

Posted in Product/Tech Tagged Eurobike
Posted August 30, 2016

FRIEDRICHSHAFEN, Germany (BRAIN) — The first half of 2016 proved to be challenging for the German bike market, according to the latest figures from Zweirad-Industrie-Verband (ZIV), the country’s bike industry association, which includes manufacturers and importers of bicycles, components, accessories and e-bikes.

Posted in International Tagged Eurobike
Posted August 30, 2016

REUTLINGEN, Germany (BRAIN) — As goes the electric bike market in the Netherlands, so — eventually — will go the rest of Europe. That is the crystal ball prediction of Claus Fleischer, head of the Bosch division that produces its wildly successful mid-drive e-bike systems.

Posted in International Tagged Eurobike
Posted August 30, 2016
Courtesy photo from this week's press preview at Eurobike.

FRIEDRICHSHAFEN, Germany (BRAIN) — For the first time in its 25-year history, consumers will be able to demo bikes at Eurobike. The show expects to offer roughly 3,500 bikes for demo over the weekend following the trade-only days, Aug. 31 to Sept. 2.

Posted in International Tagged Eurobike
Posted August 30, 2016

FRIEDRICHSHAFEN, Germany (BRAIN) — Changing consumer behaviors are forcing the European bike industry to take a good look at its supply chain and where it can shorten lead times and respond to market demands and changes more quickly, said Jack Oortwijn, editor of Bike Europe, as he set the stage for a conference addressing the major challenges suppliers face in bringing production back to Europe.

Posted in International Tagged Eurobike
Posted August 30, 2016

FRIEDRICHSHAFEN, Germany (BRAIN) — FSA's electronic road group has been raced for a few seasons, but the company wanted to launch the drivetrain as part of an entirely new group before riders got their hands on it.

Posted in Product/Tech Tagged Eurobike
Posted August 30, 2016

LAGUNA HILLS, Calif. (BRAIN) — The newest Bicycle Retailer & Industry News issue — arriving in mailboxes and being distributed at Eurobike this week — features a look at Italy's bicycle industry, including a trend of some manufactures, like sunglass and helmet brand SH+, to return manufacturing to Italy after a few years of experiementing with Asian production.

Posted in International Tagged BRAIN News / Eurobike
Posted August 30, 2016

LOS ANGELES (BRAIN) — Zwift is preparing to release a new version of its online bike training/gaming app for iPads and iPhones. The new Zwift iOS app will be released as a "beta" program, the company said. The Zwift app was previously available only for use with a Mac or PC.

Posted in Product/Tech Tagged Mobile bike apps / Eurobike

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