DISS, UK (BRAIN) Wednesday April 25 2012 1:20 PM MT—Steve Domahidy, a co-founder and former head of R&D at Niner Bikes, has joined bf1systems, a British motorsports company that last year introduced an innovative road bike prototype, the Factor 001.
Domahidy will lead development of the Factor bike project, a new subsidiary of bf1systems, which is best known for its Formula One and aerospace technology.
“Working directly with bf1systems is a perfect amalgamation of talents and I’m super excited about this opportunity,” Domahidy said. “What I bring is the ability to take their cutting edge technology and put it into a bike that’s capable of being mass produced. This will not be your run-of-the-mill road bike and I can’t wait to unveil what we’re working on later this year.”
The first Factor 001 bikes featured split downtubes and seattubes, hydraulic disc brakes, internal wires and hoses and fork legs that attach directly to the stem.
Domahidy has been involved with the project since last year, said bf1systems owner John Bailey.
“We’re all on board with his vision of what the Factor brand can become. As our lead consultant, he brings a wealth of knowledge from the bike industry while we bring out-of-the-box thinking. With these two elements working in tandem, the results will be spectacular.”
The company plans to launch its next generation bike in time for the 2012 Eurobike show in Germany.