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SOQUEL, CA (BRAIN)—Steve Smith, the guy behind Swobo’s popular blog, "How to Avoid the Bummer Life," left Swobo to create his own blog and hopefully make a go of it selling ads to companies interested in his audience of culturally rich cyclists.
BOULDER, CO (BRAIN)—Panache Cyclewear has added Andy Pemberton to its management team as vice president of sales and marketing.
Pemberton will be responsible for retail and custom clothing business development, marketing and promotions for the Boulder-based cycling apparel company.
South Queensferry, UK (BRAIN)—Hotlines has appointed Andy Gowan to look after the UK marketing of their brands that include Lapierre, Ghost, Lynskey, Nuke Proof and Ragley.
SAN FRANCISCO, CA (BRAIN)—Timbuk2 has hired Mike Wallenfels to be its new CEO. He started his new position yesterday.
GRAND JUNCTION, CO (BRAIN)—DT Swiss has hired Matt McClendon to be its after market sales manager.
McClendon had been with Kenda USA as its OEM sales manager.
LEXINGTON, SC (BRAIN)—The Hawley Company is setting up a college trust fund for Ian Foyster’s 13-year-old daughter Hailey. Foyster had been with Hawley since 2004 and worked as the company’s service center manager.
LONGMONT, CO (BRAIN)—Deuter has hired of Christian Mason as director of sales and marketing. Mason brings his extensive experience in sales, marketing and product development to the company.
PHILADELPHIA, PA (BRAIN)—Industry veteran Fred Drenhouse died over the weekend after a long battle with cancer. Drenhouse had worked for a several major companies in the industry and was director of operations at Advanced Sports when he passed away, said Pat Cunnane, the company’s president.
COSTA MESA, CA (BRAIN)—Five NBDA members have been elected to two-year terms on the NBDA board of directors.
TAICHUNG, Taiwan (BRAIN)—Ideal Bike Corporation appointed Michael Chen as its vice president of sales and marketing for North America.
TORONTO, Ontario (BRAIN)—Lorpen has promoted Bruce Barrows to North American sales manager. Barrows will now be responsible for Lorpen's sales across the U.S. and Canada.
ZWOLLE, Netherlands (BRAIN)—Henk Schipper has left Ritchey/Syncros in the UK to focus on Fast Forward Wheels.
VISTA, CA (BRAIN)—Skip Hess is the new co-CEO of Electra Bicycle Company.
BETHEL, CT (BRAIN)—Cycling Sports Group (CSG) has promoted Jeff Weiss to the newly created role of vice president of international business development.
LEXINGTON, SC (BRAIN)—The Hawley Company's service center manager Ian Foyster was tragically killed on Monday.
"He was in the wrong place at the wrong time and was shot," said Dave Goeppner, marketing manager for The Hawley Company.
WOODINVILLE, WA (BRAIN)—Full Speed Ahead Europe has hired two new staff members: Roberto Rinaldi and Stefano Bucci.
BETHEL, CT (BRAIN)—Cycling Sports Group (CSG) has appointed Peter Denk as its director of technology for the R&D team.
NEWBURY PARK, CA (BRAIN)—Monica Davis is joining Giant Bicycle in the role of regional sales manager, west. She begins her new position on Monday, October 26.
MURRIETA, CA (BRAIN)—Turner Suspension Bicycles has hired LJ Miller as their new in house sales manager. Miller will be responsible for communication with current Turner dealers as well as expanding the dealer network within the United States.
NOVATO, CA (BRAIN)—Professional sales representative Doug Hagstrom has joined the Marin Bikes family to represent the line in MA, CT, RI, NH, VT, ME and upstate NY.



