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Blaze Laserlight now available in US

Published October 20, 2015
Front light shines a green bicycle on the lane in front of the rider.

EAST LONDON, U.K. (BRAIN) — The Blaze Laserlight, a headlight that shines a green laser image of a bike on the lane in front of the rider, is now available in the U.S. through a New Jersey distribution center.

The light was created by graduate student Emily Brooke and launched via Kickstarter three years ago.

"Last year over 3,000 cyclists were killed or seriously injured on Britain's roads alone. The fact that I really wanted to focus on was that 79 percent of cyclists hit were travelling straight ahead and a vehicle turned into them, so that was the one cycling problem that I really focused on in designing Blaze," Brooke said.

The laser projection increases the cyclist's footprint on the road. The Blaze Laserlight is assembled from aircraft-grade aluminium with diamond-cut edges. It's USB rechargeable via a magnetic charging cable, features a battery life of up to 13 hours, fits 99 percent of handlebars and is waterproof to depths of 3 feet. The Laserlight retails for $200.

Currently, the Blaze Laserlight is available for direct purchase online at blaze.cc, as well as via select retailers. 

More information: Blaze.cc.

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