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Rocky Mountain welcomes new Chief Commercial Officer

Published April 16, 2020

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Press release: Rocky Mountain
April 15, 2020

We're pleased to announce the hiring of David Cathcart as the new Chief Commercial Officer for Rocky Mountain.

David stood out for his experience and achievements in both marketing and sales, as well as his extensive knowledge of the global cycling industry. Since 1998, David has pursued a career in sports and cycling at both the Saris Cycling Group and Garneau, as a member of their executive teams.

I’m pleased to welcome David to the Rocky Mountain family as our new Chief Commercial Officer! I’ve known him for a long time and I strongly believe he’s going to be a great fit within the Executive and Commercial Team. I’m confident in his ability to bring new best practices forward and to increase performance across the entire organization. It’s a challenging time period for everyone, and I’m confident that with the addition of David we’ll come out the other side as a stronger organization.”  - Katy Bond, General Manager

We’re confident that David’s passion for cycling and his industry expertise will make him a natural fit at Rocky Mountain. His positive vision is shared with the existing sales and marketing team, and together they’ll help bring the brand forward.

"I’m truly excited to be joining the Rocky Mountain team.  I've long admired the bikes and athletes that ride for Rocky Mountain and I am excited to be able to contribute to the next phase of the brand's growth."  - David Cathcart, Chief Commercial Officer  

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