Latest News

HONG KONG (BRAIN) — Covation Holdings Limited plans to expand into the Asia Pacific market with a new Hong Kong sales hub for its bicycle brands, which include Huffy, Royce Union, Niner, Batch, Buzz E-Bikes, and Vaast. The office will also represent Allite, the company's materials business.

Luis Valerio

SANTA CRUZ, Calif. (BRAIN) — Luis Valerio, a development technician at Ibis Cycles, died recently of COVID-19 after spending 26 days in the hospital.

The René Herse Fleece Ridge tire.

SEATTLE (BRAIN) — A René Herse Cycles gravel bikepacking tire with a tread designed to minimize noise has won a Design & Innovation Award in the European program's road components category.

Sun & Ski Sports' location in Avon, Colorado.

HOUSTON (BRAIN) — Sun & Ski Sports, the Houston-based retailer with 30 stores, is giving its employees a thank you bonus of $250-$1,500 in recognition of their work in 2020 during the pandemic. 

Deal across all ASO races marks end of era for Mavic and its iconic yellow vehicles.

PARIS (VeloNews) — Shimano will be taking over the neutral support role at the Tour de France and other marquee races this year, replacing longtime partner Mavic that began race support with its distinctive yellow

SACRAMENTO (BRAIN) — The California Bicycle Coalition is backing another legislative attempt this year to adopt the Idaho Stop for bicyclists entering intersections.

WASHINGTON (BRAIN) — The U.S. Small Business Administration approved about 60,000 Paycheck Protection Program loans in the first week after being reimplemented in December.

Nearly 3,000 lenders submitted applications for more than $5 billion between Jan. 11-17.

The original Live Valve system has various sensors, but none on the crank.

Fox Factory may be adding crankarm sensors to its Live Valve suspension control system. Besides the performance advantage, the company is angling to bolster its presence in the OE market through component bundling.

Muneer Radi

BOULDER, Colo. (BRAIN) — For the debut of our new State of Retail panel, we asked each panel member to describe their business and share some thoughts about the upcoming season.

NEW HAVEN, Conn. (BRAIN) — Specialized Bicycle Components and Lauren Parenti have agreed to settle the lawsuit that Parenti filed last month. The former graphic designer for the brand had charged that she was terminated in violation of federal and state civil rights and employment laws.

Today: Brian Hackford of Keswick Cycle in Philadelphia.
Brian Hackford, Keswick Cycle, Philadelphia, Pa.

BOULDER, Colo. (BRAIN) — We touched base with 16 retailers to get their take on the 2020 season and their predictions for 2021. We'll be sharing snapshots from those interviews online over the next two weeks.

Today: Dan Shuman of Salem Cycle in Massachusetts.
Dan Shuman, Salem Cycle, Salem, Mass.

BOULDER, Colo. (BRAIN) — We touched base with 16 retailers to get their take on the 2020 season and their predictions for 2021. We'll be sharing snapshots from those interviews online over the next two weeks.

WASHINGTON (BRAIN) — More than 1.1 million Paycheck Protection Program loans have been forgiven so far, totaling $100 billion, the Small Business Administration said.

BRAIN's Weekly Survey

Retailers, what is your primary strategy to deal with inventory shortages in 2021?

New Product

ROSEVILLE, Minn. (BRAIN) — HED Cycling is now offering a polished silver edition of its Emporia GA Pro gravel wheels.