For the Record
Walnut, CA — [Jan. 2, 2026] — Pacific Glory Worldwide LTD (PGW) has appointed Jim Marshall as U.S. Sales Manager, effective immediately. Marshall will lead PGW’s U.S.
SQUAMISH, BC – January 6, 2026
OneUp Components, the Canadian brand known for its innovative products and great customer service, announced a major step for dealers in the United States with the introduction of a dedicated, multi-region sales representative force.
Wednesday 7th January 2026 - Bath, UK: SHIFT Active Media has announced Rachael Burnside in the newly combined role of Head of PR and Social.
Irvine, CA — The National Bicycle Dealers Association (NBDA) today announced the release of the 2025 NBDA Specialty Bicycle Retail Channel Report, a comprehensive analysis of the Specialty Bicycle Retail landscape built on data collected through the NBDA's annual industry survey.
Irvine, CA (December 15, 2025) – The NBDA P2: Profitability Project is a structured peer-learning and business-improvement program run by the National Bicycle Dealers Association (NBDA).
Irvine, CA (December 18, 2025) – For over a decade, the National Bicycle Dealers Association (NBDA) P2 Program has transformed the financial performance of non-competing Specialty Bicycle Retailers in a peer-to-peer driven environment.
Leamington Spa, UK. 23 December 2025. Hiplok, the UK's premier bicycle and motorcycle security brand, has appointed Coast 2 Coast as a new distributor for its bicycle lock and storage line-up in the United States.
(Santa Fe, NM – Dec 17, 2025) — Leading technical products supplier BTI is excited to announce several important leadership additions and territory expansions, featuring both new faces and familiar industry names.
PeopleForBikes, the trade association for the U.S. bicycle industry, is developing a new premium data platform to deliver faster, more transparent market intelligence and help retailers, brands, and suppliers make smarter business decisions.
To Launch Advanced E-Bike Technical Training Program for Pedego Stores Nationwide
Classified is launching its new B2B Portal in selected markets, including the USA, the UK, and France, marking a new step in how we support our professional network.
To Offer Enhanced Dealer Margins, and Avoid Tariff & Inflation-Driven Price Increases
Traffic Distribution strengthens BMX portfolio and distribution rights across Europe
TeoSport is proud to announce a new strategic partnership with D3O, the global leader in advanced impact-absorbing materials.
The PeopleForBikes Coalition Board of Directors convened virtually on December 10 to review organizational progress, align on 2026 priorities, and address the most pressing challenges and opportunities facing the U.S. bike industry.
December 8, 2025 — Basso, the iconic Italian bicycle manufacturer, and Cycle Limited, a leading U.S. online retailer of certified pre-owned and new bicycles, today announced the launch of the Trade Up Program, now available to all stocking Basso dealers across the United States.
Bianchi announces a new and prestigious chapter in its long-standing presence in professional cycling, signing a multi-year sponsorship agreement with Team Bahrain Victorious starting from the 2026 season.
It is with a mix of heartfelt emotions and sincere gratitude that we announce the retirement of Jude Monica on December 31st, 2025. Jude has been an invaluable member of the Magura USA team for the past 23 years, contributing significantly to our success through his technical knowledge and expertise.
From 1 December 2025, Yélo Bike Club will take over UK distribution for tune's line of high-end, lightweight components.
Apple Valley, CA — Humbled.... Those are the words that Supercross BMX Founder and President Bill Ryan, said about his company's record-breaking 8th USA BMX Golden Crank Award for Bike of the year.
Pages
1600 Pearl St.
Boulder, CO 80302
This website copyright © 2026.
All rights reserved
