Announcements
BENTONVILLE, Ark.
AMES, Iowa — Traffic Distribution USA Inc. (Traffic USA) officially opens its U.S. distribution operations on June 17th, 2026. Inventory is available from its warehouse in Ames, Iowa, allowing Traffic USA to supply authorized retailers and accept orders across its brand portfolio.
Sold-out event returns with one-day ride and race format, new courses, a stacked pro field and expanded weekend programming
CHICAGO, IL — June 16, 2026 — Most partnership announcements focus on promises. This one is backed by two years of real claims outcomes.
Pedego customers can now protect their electric bikes with insurance built specifically for the way they ride.
Supporting the unofficial ‘fourth Grand Tour’, and further cementing BMC’s commitment to the forefront of performance and racing pedigree.
BENTONVILLE, Ark. (June 10, 2026) — PeopleForBikes welcomed leaders from across the bike industry and beyond to Bentonville, Arkansas, on June 10 for the inaugural PeopleForBikes Investor Summit, a new gathering designed to strengthen connections, share ideas, and explore opportunities to shape what
Huffy Parent Company Relocates Canadian HQ to Accommodate Future Growth
LOS ANGELES, June 11, 2026 -- X-LAB, the in-house performance brand of the world's largest bike maker XDS, today announced it is launching with Sports Basement, the California-based outdoor retailer known for its community-first culture, service expertise, and deep local customer loyalty.
Minneapolis, MN – 6/10/2026 – ERIK'S Bike Board & Ski, the largest independent bicycle retailer in the United States, is excited to announce the opening of a new retail location in
Pedersöre, Finland – 9.6.2026 Herrmans Bike Components Ltd strengthens its commercial organisation with the appointment of François Joly as Sales & Marketing Director.
WASHINGTON, D.C.
Club Ride Apparel Announces Partnership with Pacific Rep Works Group to Strengthen Northwest Wholesale Presence
Scott USA Launches Ogden-based 3PL Services to Support Growing Bike and Outdoor Brands
Coast 2 Coast Distribution (C2C), a U.S.-based cycling industry distributor, today announced it has been appointed the exclusive distributor for Science in Sport (SiS) within the U.S. cycling channel.
The Biking on Long Distance Trails (BOLT) Act was signed into law on January 4, 2025, after more than a decade of advocacy from the mountain biking and bikepacking communities.
Boston, MA (Tuesday, 2nd June 2026) – Tymewear, the performance technology brand redefining endurance training through breathing intelligence, today announces a major new integration with Wahoo's ELEMNT bike computers.
FIDLOCK Wins Prestigious iF Design Award-Winning Innovation Legacy with New MAGKNOT Fastening System
Hanover, Germany, 5/21/2026 — FIDLOCK continues to prove that innovation can make everyday products smarter, easier, and more intuitive.
STOCKHOLM, Sweden - May 22, 2026 - Twiceme Technology, a company building the digital safety standard for jobsites and adventures, announced today the integration of its digital safety platform, anchored by its Medical ID feature, into four best-selling SMITH cycling helmet models:
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