Announcements

Saint-Augustin-de-Desmaures, Qc, Wednesday, April 20 2022- Louis Garneau Sports has just received a major patent for its ROTEXX helmet. The company has been working intensively since 2018 in research and development to make the best helmets in the world.

Consumers across the country will have access to free eBike rentals from coast-to-coast in eight cities over Earth Day weekend

Wilton, CT (April 18, 2022) – Charge, the direct-to-consumer electric bike brand, has partnered with the US Open Pickleball Championships for the second year as an official sponsor of the largest Pickleball event in the world. 

Tagged Electric bike
The partnership focuses on key-market communications and storytelling for the Yakima brand

Lake Oswego, OR (April 14, 2022) – Yakima has selected Verde Brand Communications to lead its public relations and integrated communications efforts as the stalwart brand brings new and innovative gear carry and outdoor comfort solutions to outdo

PORTLAND, OR (April 15, 2022) - SMITH – an owned subsidiary and leading core brand of Safilo Group - is pleased to announce today the promotion of Mark Phares as Global General Manager of the industry leading eyewear and helmet brand.

Onsite activation includes sales and gear education for all levels of cyclists

Irvine, CA (April 12, 2022) – The National Bicycle Dealers Association (NBDA) has strengthened its mission to serve all North American retailers and industry partners by building its relationships and resources for Canadian members.

Faction Bike Studio, offering industrial design and engineering services to the bike industry, is growing rapidly. An important contribution to this growth is a unique prototype service. This service enables Faction Bike Studio to create a prototype for every step of the development process.

Global Bicycle Products Leader Supports Trails via IMBA Dig In Program Sponsorship

 BOULDER, Colo. — Hunt USA has hired Brad Swaim into the Operations and Customer Service Management position.

He will be tasked with leading the CS, Dispatch, Tech & Warranty teams serving as the line manager for those departments.

Braun to lead both software and hardware teams toward a common vision for the future of Hammerhead.

New York, N.Y., Tuesday, April 12, 2022 - Today Hammerhead, innovators of cycling technology and makers of the Karoo 2 cycling computer, celebrate the promotion of Jessica Braun to Vice President of Product. In her new role, Braun will lead both the software and the hardware teams at Hammerhead.

Colorado Safety Stop signed into law by Governor Jared Polis

Bicyclists, users of low-speed conveyances, now have new safe and legal option for navigating intersections statewide

13 April 2021: Taipei, Taiwan - After nearly a month of virtual exhibitions, business meetings and forum discussions, TAIPEI CYCLE DigitalGo has now drawn to a close.

Pedego Hires Kevin Mayer As Chief Marketing Officer While E-Bike Sales Continue To Skyrocket

LONGMONT, Colo. — The global pandemic, associated supply chain issues, industry staffing woes, and local bike shops entering an already competitive landscape did not slow down repair numbers and growth for Dirtlanbs, the industry leading suspension and service center out of Longmont, CO.


  • Gates Carbon Drive CDX belt system a perfect fit for Kamran Ali, Ryan Van Duzer, Tristan Bogaard and Belén Castelló’s extreme pedal-powered adventures. 
  • Partnership highlights shared values of bike life, sustainable travel, and pushing the limits of what’s possible on two-wheels. 

New initiative part of ongoing BEX effort to support, promote IBD’s and Manufacturers; Long-awaited report from NBDA key for both in present climate

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