Announcements

Today, USA Cycling announced the details of their upcoming Inclusion Conference and I would like to applaud their decision to engage the services of an LGBTQ and BIPOC led Consulting agency to guide them in planning a conference.

The Conference will be held in Colorado Springs, CO with the initial support of industry leaders Specialized Bicycles, Canyon Bicycles, Allied Cycle Works, Trek Bikes, Skratch Labs, and the UCI.

The National Bicycle Dealers Association (NBDA) has expanded its Women in the Bicycle Industry programing with monthly events and a dedicated Facebook group.

Integration allows omnichannel retailers to automate ads and real-time inventory levels directly from the Lightspeed platform

11 May 2021 (Montreal) — Lightspeed (NYSE: LSPD) (TSX: LSPD), a leading provider of cloud-based, omnichannel commerce platforms, announced today it will integrate Google tools directly into its platform, to help independent businesses globally as they safely re-open and expand their in-store capacity.

World Bicycle Relief and Zwift join the movement to celebrate cycling and boost advocacy within the global cycling community

The chamois cream manufacturer announces $5k grants total in honor of Bike Month. The brand will make $1k donations to four non-profit bike organizations then crowd-source a fifth donation to be announced at the end of Bike Month.

BRASELTON, Ga., May 06, 2021 (GLOBE NEWSWIRE) -- Fox Factory Holding Corp. (Nasdaq: FOXF) (the "Company" or "FOX") has announced the appointment of three key new leadership additions as the Company continues to lay the foundation for its next phase of growth.

Italian brand known for unmatched passion and innovation auctions one-of-a-kind digital artwork of historically significant Colnago models.

Outride, a 501(c)3 committed to improving the lives of youth through cycling, is joining forces with UCI cross-country mountain bike team, Team31, co-founded by Olympic Champion Jenny Rissveds for 2021.

PITTSBURGH, May 4, 2021 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS) will expand its nationwide footprint with the grand opening of one DICK'S Sporting Goods location, one Warehouse Sale location and two locations of a new off-price store concept — Going, Going, Gone! — in May.

Bike Shipper Launches Preferred Handling and Improves Shipment Monitoring.

PORTLAND, OR (May 4, 2021) - During the peak shipping periods of what may have been the most challenging shipping year to date, BikeFlights.com, a bicycle shipping service and bike box supplier, reported the best on-time delivery performance for its bikes, wheels and gear shipments.

Pedaling Relief Project has rescued and delivered 240,000 pounds of food since May 2020 with opportunities to expand the project to communities beyond Seattle.

SEATTLE (May 4, 2021) -- With a goal of using bicycles to reduce food insecurity and solve community challenges, Cascade Bicycle Club announced during its annual Bike Everywhere Breakfast today that it has made the Pedaling Relief Project one of its permanent programs.

Global e-bike Innovator Zoomo Driving Electrification of Last-Mile Delivery, Backed by new AirTree investment

Zoomo raises $12M to bolster its 'e-bikes for businesses' model, announcing new customer partnerships and board appointments

NBDA offers Retail Roundtable titled "Reflections from the PeopleForBikes Bicycle Leadership Conference Supply Chain Panel Discussion"

The National Bicycle Dealers Association (NBDA) is pleased to welcome Ryan Atkinson of SmartEtailing to lead a virtual roundtable discussion reflecting on the PeopleForBikes Leadership Conference supply chain panel discussion earlier this month.

EVERGREEN, CO, April 28, 2021 - Team Evergreen announces BASE Performance as a presenting sponsor of the 2021 Triple Bypass bicycle ride and a supporting sponsor of The Hundo, Beti Bike Bash, and Mount Evans Hill Climb.

BERKELEY, Calif. - The National Interscholastic Cycling Association (NICA), the nation's leading interscholastic cycling organization, is pleased to announce that six new leagues will host events and races in 2021.

Bosch eBike Systems gains one of the most successful MTB riders as a brand ambassador

 Elite athlete prefers the Bosch eMTB riding sensation on challenging terrain
 Partnership underlines shared values
 Bosch eBike Systems continues to drive eMTB innovation

VENTURA (ZEITBIKE) — ZEITBIKE has recently added custom water bottles to their product line. These bike bottles can be personalized so that dealers and shops can design unique bottles that will work organically to promote their store name and equity among customers.

Why SWOPE Matters

Cycling Brand Dario Pegoretti Launches a New Film That Seeks To Reflect a Sense of Community, Positivity and Creativity In a Chaotic Year.

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