Enhancing retailers connection to new consumers shopping for bicycles online.

KENT, Wash., (September 25, 2020) — Alta Cycling Group, a premier cycling company, is incorporating Beeline Connect's new Bridge software to facilitate a new dealer locators integrated on Diamondback, Redline, IZIP, Haibike and Raleigh websites, to provide added support and

New York City-based cycling club, Major Taylor Iron Riders, is raising money for the Legal Defense Fund with Black Lives Matter kits.

The world's number one bicycle dedicated marketplace, BikeExchange, has appointed the former CFO of ASX listed, Andrew Demery, to the new role of Global CFO.

PITTSBURGH, Sept. 22, 2020 /PRNewswire/ -- DICK'S Sporting Goods, Inc.

Bollé Brand continues its commitment to the efficient development of its Sport and Luxury business with the recruitment of François Benaben, former Vice President for Rossignol Group for Europe, Asia and the Southern Hemisphere.

Klimat's weather condition integration tool incorporates weather and air quality into growing list of fitness apps and devices

BOULDER, CO (Sept. 16, 2020) — Santa Cruz Bicycles, Cervélo and Gazelle Bikes are proud to become new members of the PeopleForBikes Coalition, an industry-wide trade group of more than 270 bicycle brands and suppliers united in improving bicycling across the U.S.

The time has finally arrived, Sea Otter Play’s Digital Festival is now live!

Tagged Sea Otter Classic

Scammers Use Misleading Social Media Advertising to Dupe Consumers

BOULDER, CO— Through a partnership with PeopleForBikes, member businesses of The Bike Cooperative have donated more than $13,000 that will enable youth from across the U.S. to attend the 2021 Youth Bike Summit.

●      A $50 donation gets Tour fans one pedal stroke closer to owning Tejay’s bike

●      Proceeds support the Peace Peloton, a nonprofit uniting bicyclists to support Black empowerment.

MEMPHIS, Tenn. – Sep 8, 2020 This week Victory Bicycle Studio celebrates 10 years of business and of promoting cycling culture in the Bluff City and beyond. Born in Cooper Young in 2010, Victory has proven its endurance through a devastating fire, a bold move to Broad Ave.

Levis, Quebec– September 10th, 2020 – HLC has reached an exclusive distribution agreement with Supacaz with its line of gloves, apparel, saddles, seat covers, and more. The agreement is exclusive to Canada, with inventory available now.

Changes made to the company's group management team.

Fred Clark, Business Area President for Region Americas has informed the company that he has decided to retire early 2021.

Throughout Scott Patterson's career, he has focused his contagious energy on great brands and communicating what sets them apart. He combines this keen brand awareness with appropriate sales strategies to drive growth.

U.S. Wheel Company Updates Wheel Graphics, Names & Prices


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