News
(Sausalito, CA - November 6, 2018) TRUE Communications, a leader in public relations, social media, influencer relations and content creation for active outdoor brands, announced today that
Elizabeth Pecknold has joined the agency as Director of Business Development and Marketing.
DENVER (BRAIN) — Paul Craig, the co-founder and president of Rudy Project North America, is leaving the company to spend more time with his family and pursue several philanthropic interests.
GOLDEN, Colo. (BRAIN) — Following a pilot program begun in February, land managers in Colorado's Jefferson County (Jeffco) Open Space have made Class 1 e-bikes permanently legal on all trails where traditional bikes are allowed — including about 180 miles of natural-surface trails.
MONTRÉAL (BRAIN) — Dorel Industries announced Friday that revenue in its sports division, which includes the company's portfolio of mass and IBD bike brands, rose 6.6 percent in the third quarter, to $219.1 million from $205.5 in the same period a year earlier.
NEW YORK (BRAIN) — General Motors has announced plans to sell two e-bike models next year.
BENTONVILLE, Ark. (BRAIN) — Organizers of a new electric bike festival coming to the cycling destination of Bentonville next year hope to bring together thought leaders both inside and outside the industry to address the industry’s challenges and spur new innovation, with e-bikes as a key element in jump-starting market growth.
REYNOLDSBURG, Ohio (BRAIN) — Kenda Tire has promoted Sam Jones to North American aftermarket sales manager. Jones, who currently manages sales for Kenda’s wheelchair division, will now add B2B bicycle aftermarket sales and B2C digital sales to his responsibilities.
SCOTTS VALLEY, Calif. (BRAIN) — Fox Factory, which is moving its corporate headquarters to Georgia, shared more details about relocation plans for some of its bike-related operations.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — David Loechner has resigned from Emerald Expositions Events, where he has been president and CEO since 2013. Emerald is the owner of the Interbike and the Outdoor Retailer trade shows.
FARMINGTON, Utah (BRAIN) — Vista Outdoor announced Thursday that its fiscal second-quarter sales were solid at $547 million, with flat sales in its action sports division. The company indicated it was in no rush to sell its bike brands, which include Bell, Giro and Blackburn.
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