News

Posted April 8, 2022

MONTEREY, Calif. (BRAIN) — So what is "The State of Magura" following the industry's topsy-turvy past two years dealing with the pandemic, lockdowns, and supply-chain issues?

Posted April 8, 2022
Enduro Bearings brand ambassador and mechanic Dan Large holds his bearing clinic on Thursday.

MONTEREY, Calif. (BRAIN) — Let's talk tech, bearings specifically, with somebody who spent his childhood testing the structural limits of BMX bikes.

Posted April 8, 2022
Woom bikes CEO Mathias Ihlenfeld.

MONTEREY, Calif. (BRAIN) — Woom bikes celebrates a return to in-person events this year after the COVID-19 outbreak with the March announcement it signed a three-year sponsorship agreement to be the official kids bike manufacturer of the Sea Otter Classic.

Posted April 7, 2022

MONTEREY, Calif. (BRAIN) — Anne Mezzenga and Chris Walton follow trends in retail through their podcast, Omnitalk, a leader in that segment. While Wes Allen, owner of Sunlight Sports in Cody, Wyoming, follows the retail experience from the ground floor

Posted April 7, 2022

BOULDER, Colo. (BRAIN) — Police have recovered stolen prototype bikes valued at $80,000, thanks in part to help from local retailer Full Cycle. The store's owner became suspicious when a man walked in with a $12,000 e-bike and a pair of bolt cutters.

Posted April 7, 2022

NEWARK, N.J.  (BRAIN) — Samuel Mancini, the director of a Denver-based fund that planned to invest in several well-known cycling brands, has pleaded guilty to one count of securities fraud. 

Posted April 7, 2022

RALEIGH, N.C. (BRAIN) — A North Carolina cyclist is suing Rene Herse Cycles alleging the company was negligent in selling a tubeless road tire that blew off a hookless rim, causing a crash.

Posted April 7, 2022

MONTEREY, Calif. (BRAIN) — Kent Bicycles' VanDessel is selling Specialized bottles to benefit charities related to Ukrainian refugees.

Posted April 7, 2022

MONTEREY, Calif. (BRAIN) — American Classic, now in its second season as a tire-only brand, is at the Sea Otter Classic expo showing a revamped product line that is now being sold in IBDs in addition to consumer direct. 

Posted April 7, 2022

MONTEREY, Calif. (BRAIN) — Chris Caughman created the online bike auction platform Crank Farm during the pandemic, a time when he got out on the bike and read a lot about cycling.

Posted April 7, 2022
Chris Riddell at the Sea Otter Classic Summit on Wednesday. Dragon Fruit photo.

MONTEREY, Calif. (BRAIN) — Chris Riddell told a packed conference room that the development of technology over the next three years could set the trends for the next 100 years.

Posted April 6, 2022

MONTEREY, Calif. (BRAIN) — As Sea Otter Week gets underway this week here with the opening of the Sea Otter Summit, the event's official festival guide is now available for download.

Posted April 4, 2022

WATERLOO, Wis. (BRAIN) — Trek Bicycle today announced it joined the industry's U.S. e-bike battery recycling program that officially began last month.

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