News

Posted March 12, 2026

WASHINGTON (BRAIN) — ProRider has recalled about 9,546 helmets of various styles because they don't meet federal safety standards. No injuries nor incidents have been reported.

Posted March 12, 2026

PITTSBURGH (BRAIN) — Dick's Sporting Goods fourth-quarter net sales increased 59.9% year-over-year and 28.1% for 2025 as the company said it benefitted from the acquisition of Foot Locker and a strong holiday season.

Posted March 10, 2026

WASHINGTON (BRAIN) — Two industry research groups have shared estimates of the number of e-bikes the U.S.

Posted March 10, 2026
Kourtney Denne.

BOULDER, Colo. (BRAIN) — For our March magazine edition, we asked our State of Retail panel members: What are your shop's primary strategies for acquiring and retaining customers?

Posted March 9, 2026
Company says the discussion was "constructive and productive."

TAICHUNG, Taiwan (BRAIN) — Giant Group CEO Phoebe Liu and the company's Chief Legal Officer, Daniel Chen, met with U.S. Customs and Border Protection officials on March 5 to discuss the Withhold Release Order that has banned U.S. imports from Giant's Taiwan factories since September.

Posted March 9, 2026

When it comes to dealer footprint, the “industry leaders” aren’t always the most popular brands

Posted March 6, 2026

SEATTLE (BRAIN) — Life Electric Vehicles completed the court-approved acquisition of Rad Power Bikes, the Florida-based e-mobility company said Thursday.

Posted March 5, 2026

OMARURU, Namibia (BRAIN) — Onguza, a handbuilt steel bicycle company, has introduced the Bliksem, a gravel-plus addition to their range of frames made in Africa.

Posted March 5, 2026

SAN MATEO, Calif. (BRAIN) — GoPro revenue increased slightly in the fourth quarter year-over-year but declined 19% for the year as the camera brand announced its AI-enabled processor will be spec'd in some cameras in the second quarter.

Posted March 5, 2026

The ability to tie revenue numbers to marketing expenses is a powerful tool.

Posted March 3, 2026

DURANGO, Colo. (BRAIN) — Hollow, an alpaca sock brand from serial entrepreneur Brian Davis, had sales of about $40 million last year, driven in part by extensive use of AI and LLM.

Posted March 2, 2026
CrankTank's Cole Casperson.

KETCHUM, Idaho (BRAIN) — Ten years ago, about the time Scott Montgomery was co-founding the CrankTank industry marketing company, Search Engine Optimization (SEO) was still all the rage. Brands, e-commerce sites and online publishers researched key words and spread them out over their marketing copy in hopes that Google would rank their site high in its results.

Posted March 2, 2026
Hans Rey

I’m writing because I care deeply about where bicycles — and electric bicycles — are headed.

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