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2023 Asheville Bike Fest Announce Presenting Sponsors

Published January 24, 2023

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(Asheville, NC January 24, 2023) – The SUAREZ Gran Fondo National Series and Asheville on Bikes are proud to announce Cane Creek as the Presenting Sponsor for the 2nd Annual Asheville Bike Fest. The two-day event will take place at Rabbit Rabbit on July 15-16, with Gran Fondo Asheville scheduled for Sunday, July 16.

Following the success of the 2022 Asheville Bike Fest, renowned cycling component manufacturer Cane Creek Cycling Components, has signed on as the Presenting Sponsor for the 2023 event. Downtown venue Rabbit Rabbit will once again host the 2-day cycling festival that showcases local outdoor companies and national cycling brands and features family-friendly activities for all ages. The Asheville Bike Fest benefits local non-profit Asheville on Bikes, and will feature an extensive outdoor expo, with food trucks, local beer, cycling clinics, a children's bike park, cargo bike expo, urban rides, and a cycling-centric film festival.

Riders participating in Sunday's Gran Fondo, will be able to pick up their packets at Rabbit Rabbit on Saturday afternoon and Sunday morning.

"Gran Fondo Asheville is the premier road cycling event of the summer in Asheville, North Carolina, and Asheville Bike Fest is an opportunity for Cane Creek to give back to the community that supports us and so many great Western North Carolina outdoor sports companies," said Brent Graves, Cane Creek's CEO.

On Sunday, July 16, cyclists will depart from Rabbit Rabbit at 8:00 am to ride their choice of 100-, 60-, or 30-mile routes that take them into the hills, valleys, and mountains north and west of Asheville. The unique 'timed segment' competition format of SUAREZ Gran Fondo National Series events largely eliminates the need for road closures and allows cyclists of varying abilities to regroup, ride together, and stop to take in the scenery.

About Cane Creek (canecreek.com)

Cane Creek Cycling Components is a manufacturer of premium cycling products headquartered in Fletcher, NC. The company was founded in 1975 as the North American headquarters of Japanese brake manufacturer Dia-Compe. In 1996 the company was renamed Cane Creek Cycling Components and was subsequently purchased by its employees. Over the years, Cane Creek has introduced several groundbreaking products – including the original AheadSet threadless headset and the revolutionary Double Barrel Shock.

About Asheville on Bikes (ashevilleonbikes.com)

Asheville on Bikes (AoB) is a non-profit organization whose mission it is to cultivate the culture of urban and commuter riding through advocacy, education and celebration. AoB believes that cycling has a direct impact on the health of our community.

About Gran Fondo National Series (granfondonationalseries.com)

Founded in 2012 by event director Reuben Kline, the Gran Fondo National Series is the largest and most competitive series of gran fondo cycling events in the United States. Gran Fondo National Series was the first series to implement timed-segment racing into US gran fondo events and has crowned Gran Fondo National Champions and Gran Fondo National Series Champions since 2012. Since 2020, Gran Fondo National Series has been the organizer of the official USA Cycling Gran Fondo National Championships.

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