REI, the nation's largest consumer co-op, named Quality Bicycle Products its 2023 Vendor Partner of the Year for its Action Sports division. The award is given to brands that make a significant impact, inspire, and enable a life outside for everyone.
REI has been a retailer partner of QBP for 30 years. In its recognition of QBP as a leading supplier of cycling brands, REI noted that:
"QBP has a long history focused on inspiring and enhancing the overall bicycling experience. Across its broad portfolio of brands that REI carries, including Salsa bicycles, 45NRTH cold weather gear, and Teravail tires, QBP brings innovation and accessibility to make it easier for customers to keep their bikes geared-up and ready for new adventures. As a certified B Corporation, QBP is committed to DEI, sustainability, community, and its vision of 'Every Butt on a Bike.'"
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About Quality Bicycle Products
Quality Bicycle Products works to advance the experience of bicycling for the wellbeing of people and the planet. From developing our own compelling bicycle and accessory brands, to distributing the most comprehensive portfolio of top brands in the industry, to sparking advocacy efforts that increase ridership, Q serves as a common thread that weaves together retailers, suppliers, industry partners, and riders. With distribution centers in Minnesota, Pennsylvania, Nevada, Colorado, Vancouver, and Toronto, Q reaches a network of more than 5,000 independent retailers. As a certified B Corporation, we strive to be an extraordinary business partner and employer, and we have made good on that goal for more than 40 years. For more information about Quality Bicycle Products, visit qbp.com.
