NEW YORK – Finish Line®, a leader in bicycle care since 1988, today announced the launch of BOOSTED™, a new range of plant-derived lubricants and solvent-free degreasers.
BOOSTED™ is the culmination of a significant product development initiative to deliver 'ecowithout compromise'. Riders can expect the same performance standards they enjoy with all
Finish Line® products, albeit with even better sustainable formulation standards.
BOOSTED™ products are now available worldwide at participating retailers.
"When I started Finish Line® in 1988, one of our founding principles was to use ingredients that respect the environment. Using plant-based ingredients was not much than a dream at that time. With our newfound ability to synthesize plant oils, BOOSTED™ is meeting and exceeding current petroleum and paraffin standards. We are truly excited to share these technologies with the entire bicycle industry," said Hank Krause, Founder & CEO, Finish Line®
Eco Without Compromise
BOOSTED™ expands the Finish Line® portfolio with a bio range that includes 2 different chain lubricants, a grease for suspension and ceramic bearings, and a solvent-free water-based cleaner degreaser, all without sacrificing performance, protection, durability, or reliability.
All BOOSTED™ formulations are:
• Petroleum and solvent-free
• Readily biodegradable
• Non-toxic and user-safe
• Free of PFAS, carcinogens, dyes, fragrances and hazardous ingredients
By combining responsible formulations with trusted performance standards, BOOSTED™ represents a forward step in modern bike care.
BOOSTED™ Product Range
The launch includes four core maintenance products:
BioWax™– Uses plant-based waxes that set up clean and dry, repelling dirt and abrasive contaminants. It delivers quiet, super-efficient drivetrain performance over extended riding intervals. BioWax™ is a liquid drip-on wax that will not disappoint.
BioWet™– Made with synthesized plant oils to deliver a wet-film lubricant that is ultra-durable in wet and high-torque pedaling conditions. The thin hydrodynamic film lowers coefficient of friction to extremely low levels, attracts less contaminants than conventional wet-film lubricants and meets (or exceeds) conventional petroleum-based performance standards.
BioGrease™– Made with synthesized plant oils which are suspended in an aluminum base.
BioGrease withstands 100% water submersion, is unaffected by temperature extremes, absorbs high loads for extreme durability and will not affect O-rings, gaskets or plastic parts. NLGI-1 grade is ideal for all suspension servicing, ceramic and high-speed bearings.
BioClean™– A solvent-free, petroleum-free cleaner degreaser that breaks down grease, oil, dirt, and grime while remaining safe for the user, the environment and all bike components. Proprietary ingredients deliver a low dynamic surface tension which ensures fast and thorough wetting of soils. This wetting action enhances speed and effectiveness, ultimately rivalling traditional solvent degreasers.
About Finish Line®
Founded in 1988 and based in Hauppauge, New York, Finish Line® has been dedicated to advancing the science of bicycle care for nearly four decades. From everyday riders to professional teams, cyclists around the world trust Finish Line® products to keep their bikes running smoothly, efficiently, and reliably. The company continues to lead the category through performance-driven innovation and responsible formulations.
