Exclusive e-bike pro-deal program and individual athlete sponsorships empower Canada’s high-performance sports community.
QUEBEC CITY — AIMA Canada and Univelo are proud to announce a new partnership with AthletesCAN to support Canadian National Team athletes across the country.
Through this initiative, AIMA Canada is offering Canadian National Team athletes streamlined access to e-mobility solutions via an exclusive pro-deal program available to all AthletesCAN members. Eligible athletes can receive a pro-deal on any model of AIMA eBike, which will be built by and delivered through their local independent bicycle retailer.
“Leading a healthy, active lifestyle, enjoying freedom of movement, and aspiring for excellence are values AIMA Canada and Univelo share with our Canadian National Team athletes,” said Philippe Roy, President of Univelo. “We’re proud to support these leaders who represent all Canadians on the international scene and inspire every generation of Canadians to experience the joys of sport.”
In addition to the nationwide pro-deal access, AIMA Canada, Univelo, and AthletesCAN are proud to announce direct individual sponsorships for five outstanding Canadian athletes:
- Payton Dicks – Powerlifting, Kayaking, Swimming
- Alizee Brien – Rowing
- Tom Stephen – Nordic Skiing
- Cynthia Appiah – Bobsleigh
- Chris Del Bosco – Freestyle Skiing
About AthletesCAN
AthletesCAN is the association of Canada's national team athletes and the collective voice of athletes within the Canadian sport system. As an independent, athlete-led organization, AthletesCAN advocates for policies and initiatives that support athlete well-being, safe sport, leadership development, and excellence in high-performance sport. Through education, representation, and collaboration with partners across the sport sector, AthletesCAN works to ensure athletes have a meaningful voice in shaping the future of sport in Canada.
About Univelo
Univelo is one of Canada's leading electric bicycle distributors, partnering with independent bicycle retailers from coast to coast. Through a national sales and service support network and a commitment to strengthening the cycling industry, Univelo helps retailers deliver exceptional products and experiences to riders across Canada.
About AIMA Canada
AIMA Canada, distributed exclusively by Univelo, offers a full lineup of premium electric bicycles designed specifically for the needs of Canadian riders. Combining reliable technology, thoughtful design, and everyday practicality, AIMA eBikes empower more people to commute, explore, and enjoy the freedom of cycling with confidence.
