BRAIN News

Posted August 29, 2022
Alan Crisp.

BOULDER, Colo. (BRAIN) — The new Outside Interactive vice president and general manager of its Cycling Group realized early on that the gap between being a strong junior downhill racer and an elite one was a bit too wide.

Posted May 23, 2022

BOULDER, Colo. (BRAIN) — Outside Interactive, the parent company of Bicycle Retailer & Industry News, has cut its workforce by about 15%, eliminated two of its bike-related titles and reduced or eliminated several print magazines while continuing the titles online.

Posted February 22, 2022
We want to include your Sea Otter activations in the official festival guide.

BOULDER, Colo. (BRAIN) — Bicycle Retailer & Industry News is once again preparing the official event guide for the Sea Otter Classic. The Guide is a consumer-facing publication distributed at the festival and shared digitally with BRAIN subscribers and the readers of Outside's other cycling titles.

Posted February 8, 2022
Getty image.

BOULDER, Colo. (BRAIN) — VeloNews has appointed Daniel Benson as its new editor-In-chief. Benson brings a background rich in cycling storytelling and over two decades of global media experience, the title said.

Posted July 14, 2021

BOULDER, Colo. (BRAIN) — Outside, the fast-growing media company that is parent to Bicycle Retailer and an array of outdoor sports media titles, is bolstering its presence in cycling by announcing the acquisition of Canada-based Pinkbike; Pinkbike's mountain bike mapping app, TrailForks; and CyclingTips, which Pinkbike acquired in 2019.

Posted May 18, 2021
Annual membership includes magazine subscriptions, free books, event discounts, GAIA GPS membership, and more.

BOULDER, Colo. (BRAIN) — Outside — the parent company of BRAIN and dozens of other active lifestyle and outdoor sports media titles and brands — has relaunched its membership program under a new name: Outside+. The program includes a variety of new features and perks from our growing family of media brands, which include VeloNews, Peloton, Beta, Outside, Triathlete, and more.

Posted February 22, 2021

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media, the parent company to BRAIN, VeloNews, and nearly 30 other active living brands has purchased Outside magazine, Outside TV, Gaia GPS, Peloton magazine, and athleteReg.

Posted February 2, 2021
The new magazine and website is staffed by former Bike magazine editors, and joins BRAIN, VeloNews, Triathlete and other titles in the POM portfolio.
Beta's first magazine will publish in March.

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media has revealed the name of its new mountain bike title: Beta.

Posted November 2, 2020

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media has acquired FinisherPix, a global provider of endurance sports photography. Since its founding in 2010 by Robbie Little and Thomas Reichhold, FinisherPix has photographed over 4.5 million runners, triathletes, and cyclists across 3,000 events in 50+ countries.

Posted October 9, 2020

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media — the owner of BRAIN, VeloNews, Triathlete, VeloPress, VeloSwap, and Rol Massif in the cycling world — is expanding its portfolio to acquire Rock and Ice, Trail Runner, and Gym Climber magazines, all formerly produced by Big Stone Publishing.

Posted September 14, 2020

BOULDER, Colo. (BRAIN) — Editors at Bicycle Retailer & Industry News want to share more voices from all corners of the bike industry on our website and print magazine for 2022. We publish 12 magazines a year in addition to this website and several newsletters.

Posted June 30, 2020

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media, which owns media titles including VeloNews, Triathlete and Bicycle Retailer & Industry News, has acquired three divisions of Active Interest Media.

Posted March 16, 2020

Dear BRAIN reader,

With the cancelation of trade and cycling events across the globe due to the COVID-19 pandemic we wanted to provide an update to the BRAIN community about our plans for the coming weeks and months as it relates to our collective safety and our ongoing coverage.

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