BRAIN News

Posted February 22, 2021

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media, the parent company to BRAIN, VeloNews, and nearly 30 other active living brands has purchased Outside magazine, Outside TV, Gaia GPS, Peloton magazine, and athleteReg.

Posted February 2, 2021
The new magazine and website is staffed by former Bike magazine editors, and joins BRAIN, VeloNews, Triathlete and other titles in the POM portfolio.
Beta's first magazine will publish in March.

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media has revealed the name of its new mountain bike title: Beta.

Posted November 2, 2020

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media has acquired FinisherPix, a global provider of endurance sports photography. Since its founding in 2010 by Robbie Little and Thomas Reichhold, FinisherPix has photographed over 4.5 million runners, triathletes, and cyclists across 3,000 events in 50+ countries.

Posted October 9, 2020

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media — the owner of BRAIN, VeloNews, Triathlete, VeloPress, VeloSwap, and Rol Massif in the cycling world — is expanding its portfolio to acquire Rock and Ice, Trail Runner, and Gym Climber magazines, all formerly produced by Big Stone Publishing.

Posted June 30, 2020

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media, which owns media titles including VeloNews, Triathlete and Bicycle Retailer & Industry News, has acquired three divisions of Active Interest Media.

Posted March 16, 2020

Dear BRAIN reader,

With the cancelation of trade and cycling events across the globe due to the COVID-19 pandemic we wanted to provide an update to the BRAIN community about our plans for the coming weeks and months as it relates to our collective safety and our ongoing coverage.

Posted February 24, 2020

BOULDER, Colo. (BRAIN) — It's that time of year again and we're looking for your Sea Otter news and events.

Posted January 11, 2020
Why struggle? The BRAIN E-Bike Dealer Tour heads to LAX.

Editor's note: A version of this article ran in the November issue of BRAIN.

EL SEGUNDO, Calif. (BRAIN) — As far west as you can get, with nothing but sand between us and the Pacific, we headed to the last retailer visit on our three-day tour.

Posted November 20, 2019
Spring/Summer 2020 apparel lines were featured in our August issue.

BOULDER, Colo. (BRAIN) — Bicycle Retailer & Industry News' editorial staff is preparing a feature on the upcoming season's cycling apparel for our January magazine. The multi-page feature will include photos and reporting about business and product trends for the Fall/Winter 2020/21 season.

Posted September 10, 2019

BOULDER, Colo. (BRAIN) — BRAIN's Gear Guide, an 8-page, advertiser-supported directory to dozens of the latest products on the bike market, is now available for digital reading or download. 

The Guide was included as part of the Bicycle Retailer & Industry News Sept. 1 print issue. 

Posted September 3, 2019

BOULDER, Colo. (BRAIN) — E-bikes and the accessories that support them are a fast-growing segment in today's market. Bicycle Retailer & Industry News will help explain the burgeoning e-bike market and how to profit from it as part of a three-day E-Bike Retail Tour in Southern California.

Posted April 25, 2019
Subscribers to BRAIN will receive the guide with the June 1 issue.

BOULDER, Colo. (BRAIN) — VeloNews will distribute its 2019 Tour de France Guide to 142,000 readers.

Posted April 22, 2019

BOULDER, Colo. (BRAIN) — Bicycle Retailer & Industry News has hired a new managing editor, Dean Yobbi, who joined the staff earlier this month.

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