Gregg Bagni

Bagni spent seven years (49 dog years) as the SVP of Marketing and Prod Development for Schwinn Cycling & Fitness in Boulder, Colorado, as part of a new management team that carried the ailing icon back to the number one position in the U.S. marketplace.

To close his tenure, in his usual humorous style, a corporate press release was sent claiming he was to be abducted by the same aliens who dropped him off in 1993.

Not long after he re-entered Earth’s atmosphere and launched Alien Truth Communications, a Colorado-based strategic marketing and communications consulting firm.

All articles by Gregg Bagni

February 28, 2013
Gregg Bagni gives props to NAHBS
Gregg Bagni

Cool, a “trade” show that's local, I can hit it in a day and sleep in my own bed!! Yippeee!

Posted in Opinion/Analysis
September 26, 2012
John Burke gave the keynote address at Interbike. Photo: Lynette Carpiet

Admittedly, all you have to do is hang out with the dark side of my family tree and you’ll realize they truly put the “funk” in dysfunctional. With that said, my late flight arrival only allowed me to hear the last half hour of John Burke's speech at the first ever industry breakfast.

Posted in Opinion/Analysis
May 18, 2012

Holy smokes someone is finally figuring out how to build an ebike.

Posted in Opinion/Analysis
April 27, 2012

You might get lucky rolling out an alternative to paid advertising and do it less expensively.

Posted in Opinion/Analysis