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Outdoor Retailer shortens its shows to three days for 2019

Published December 5, 2018
Show also announces that Outdoor Retailer Magazine will produce its Show Daily.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Outdoor Retailer said that all three of its shows in 2019 will be three days long. OR's Summer Market in June and Winter Market in November will be shortened from the original four-day plans. January's Snow Show remains three days as scheduled. All three shows will be held at the Colorado Convention Center in Denver.

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"We had a great first year in Denver, and that success is a result of the ongoing support of our industry and from the outdoor and snowsports communities," said Marisa Nicholson, Outdoor Retailer vice president and show director. "To maintain that momentum, we know it's crucial to continue to evolve and enhance the shows and to take action on the feedback we've received. What we learned is that three full days is sufficient. Now, we are excited to head into 2019 with three Outdoor Retailer shows structured to create the best platform for all attendees."

Outdoor Retailer 2019 Show Dates:

  • Snow Show: January 30-February 1
  • Summer Market: June 18-20; Demo Experience: June 17
  • Winter Market: November 5-7

Outdoor Retailer also announced that in 2019, Hed Hi Media and the editorial team assembled for Outdoor Retailer Magazine will produce The Daily, the official show daily publication. Hed Hi has served as the official show photo and video agency since 2008 and has published Outdoor Retailer Magazine along with Doug Schnitzspahn as editor for the past three years. One issue of The Daily is produced each day of the shows, along with pre- and post-show digital editions. The new post-show edition will cover late-breaking events and stories, wrap up trends and results and give brands and retailers a convenient resource to recap the shows.

"We are excited to expand our partnerships with Hed Hi and Doug and to have a single creative media team representing Outdoor Retailer," Nicholson said. "Hed Hi has long been the visual voice of the show, and Doug leads the charge in telling the stories of retailers around the industry. Together, they have won awards, and we look forward to seeing them share the trends, ideas and faces of the shows in The Daily."

For several years, the OR Show Daily has been produced by the outdoor trade site SNEWS.

 

Topics associated with this article: Tradeshows and conferences

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