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Atomik Carbon offers wheels with Berd polyethylene spokes

Published October 30, 2019

BRANDON, Fla. (BRAIN) — Wheel manufacturer Atomik Carbon is now offering Berd spokes as an option on its Ultimate Berd Wheelsets.

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Atomik Carbon Ultimate gravel and mountain wheelsets start at 1,200 grams per pair. "By combining the uniquely compliant ride offered by Berd Spokes with the damp and precise characteristics of Atomik Carbon rims, the Ultimate Wheelsets offer the ultimate ride quality," the company said.

Berd spokes, typically available only in white, are available on Atomik Carbon Ultimate Wheelsets in a limited edition Stealth Black. Custom colors exclusive to Atomik Carbon will also be available, including red, blue, orange and olive green.

"We were blown away with the ride quality, especially on a hardtails and fully rigid gravel bikes," says Atomik Carbon co-owner founder Wayne Lee of the initial test rides on Berd spokes. "We didn't think there was a way to drastically improve the already impressive damping of our carbon rims, especially models featuring our HDP Foamcore. And steel spokes have always been such a given, that we didn't consider the potential for other spoke materials and how they could improve weight, performance and ride quality—until now."

Wheels start at $1,699 per complete wheelset. The Ultimate Wheelsets are handbuilt. Berd builds are labor intensive, with most hubs requiring a chamfering and polishing process, and three tensioning sessions.

"In every test, Berd spokes had a higher breaking limit than every spoke we tested," said Lee. "The strength to weight ratio is truly impressive."

Atomik Carbon Ultimate Wheelsets are available now as complete builds or rim-only options through local bike shops and via Atomik Carbon's consumer direct program at AtomikCarbon.com and at BerdSpokes.com.

More information at AtomikCarbon.com.

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