You are here

BE Innovations Partners with Performance

Published August 17, 2008

CHICAGO, IL (BRAIN)—BE Innovations of Chicago has signed an agreement with Performance, Inc., to sell ZYM Endurance and ZYM Catapult portable sports drinks in Performance
Bicycle stores nationwide.

"This is an important step for ZYM," said Brian Koff, president of BE Innovations. "Working with a national retailer such as Performance will increase the opportunity for cyclists to experience the benefits of ZYM. Performance will be a destination store for ZYM customers."

Join the Conversation