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Performance Selects 3Point5 for Training

Published September 21, 2009

CHAPEL HILL, NC (BRAIN)—Performance Bicycle has selected to provide online training for Performance’s retail sales people. specializes in developing online education, training and incentive programs for leading brands in sporting goods and related consumer product industries.’s services will complement Performance’s in-person, hands-on retail training, especially as the company continues to expand its retail presence.

“As a regular part of our training regimen, will make sure that our retail Sales Associates’ product knowledge remains current, consistent and accurate,“ said Tom Cross, vice president of stores for Performance Bicycle. “Many of our vendors already offer their online training through, and sales associates who have used in the past have enjoyed the content. We hope our decision to embrace this proven method will encourage other brands to offer their online training through, as well.

“This proven training method makes our retail employees more comfortable having sales conversations with customers," he added. "It’s also a big reason our vendors are generating more product sales.”

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