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Industry vet launches BMX brand Phoenix

Published January 31, 2012

BEAVERTON, OR (BRAIN) Feb 1, 02:34 MT—Former Fox Racing Shox marketing man Tom Floyd has returned to the industry with his new U.S.-made BMX brand, Phoenix Pro Cycles.

Phoenix’s monocoque-style Talon frames are made from 6061-T6 aluminum in Phoenix’s facilities in Beaverton, Oregon, using compression forming technology similar to that used by high-end mountain bike brands. They will be offered in seven class and six cruiser sizes and will come in four anodized colors as well as white powder coat.

The brand is part of Phoenix Pro Sports, which Floyd started in 2008 with the introduction of the Phoenix Pro Scooters line of decks, bars, forks, wheels and accessories for skate-park scooter riding.

“As a former racer with kids, I know the values that can come from being involved with BMX,” Floyd said. “The immediate success of Phoenix Pro Scooters has now allowed me to create an American-based bike company. We’re just starting to ship frames out, and response has been stellar.”

To order Phoenix frames, email or call (503) 626-6993.

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