Bicycle Leadership Conference

Posted April 15, 2016

MONTEREY, Calif. (BRAIN) — When Pure Cycles' co-founder Michael Fishman took the podium at the Bicycle Leadership Conference this afternoon, he apologized for fumbling with the mouse. "I'm a Millennial. This is a PC," he said, laughing. "I don't know how to use these things."

Posted in North America Tagged Bicycle Leadership Conference
Posted April 14, 2016

MONTEREY, Calif. (BRAIN) — Jerry Stritzke called his leadership team together and challenged them to discuss the “Brutal Truths” about what was ailing REI’s business. A bold move for a relatively new leader at REI. And what were those Brutal Truths?

Posted in North America Tagged Bicycle Leadership Conference
Posted April 13, 2016
Millennials rise in importance for future growth.

MONTEREY, Calif. (BRAIN) — The speakers kicking off the Bicycle Leadership Conference Wednesday morning in this scenic bayside community talked about an evolving consumer and lagging retail and brand response to shifting demands and needs.

Posted in North America Tagged Bicycle Leadership Conference
Posted April 13, 2016

MONTEREY, Calif. (BRAIN) — The 20Collective held a meeting after lunch Wednesday during the Bicycle Leadership Conference to discuss a proposal for an excise tax on bicycle products. The tax would fund a mainstream marketing campaign and other efforts to grow awareness of cycling in the U.S.

Posted in North America Tagged Bicycle Leadership Conference
Posted February 19, 2016

BOULDER, Colo. (BRAIN) — The Outdoor Industries Women’s Coalition and the Bicycle Product Suppliers Association have selected the recipients of the women’s scholarship program that will enable three women to attend the Bicycle Leadership Conference in Monterey, California, this April.

Posted in North America Tagged Bicycle Leadership Conference
Posted April 16, 2015
(l-r): Yasso, Wilhelm and Cosentino.

MONTEREY, Calif. (BRAIN) — With 5 percent growth in overall participation in 2013 and sales growth hitting double and single digits since 2010, the running market has stemmed recent sales and participation declines seen in other sports including biking and golf.

Posted in North America Tagged Bicycle Leadership Conference
Posted April 6, 2015

MONTEREY, Calif. — Best-selling authors and leaders from industries as varied as running and the National Football League combined with top bike industry executives have swelled Bicycle Leadership Conference attendance to over 200 with a week to go.

Posted in North America Tagged Bicycle Leadership Conference
Posted April 10, 2014
Multi-pronged approach needed to grow beyond enthusiast market.
A Leisure Trends consumer survey showed 95 percent of recent bikes purchased were priced under $1,000.

MONTEREY, Calif. (BRAIN) — The stats don’t lie and shrinking shipments of bikes to specialty retailers as well as sell-through of those bikes to consumers suggests more needs to be done to boost cycling participation, provide more accessibility with entry level product and sell the experience of cycling rather than complex technology.

Posted in North America Tagged Tradeshows and conferences / Bicycle Leadership Conference
Posted April 10, 2014
Light & Motion expanded from about 16,000 crowded square feet among three floors on Cannery Row to 30,000 in this one-time U.S. Air Force hangar in Marina, Calif., that serviced Apache helicopters as part of the now-decommissioned  Fort Ord base.

MARINA, Calif. (BRAIN) — Monterey Week — the Bicycle Leadership Conference, Interbike IBD Summit and Sea Otter — afforded us opportunity to drop in on Light & Motion in the company’s new, expanded location in Marina, Calif., north of its former home on Monterey’s historic Cannery Row.

Posted in North America Tagged Events / Sea Otter Classic / Bicycle Leadership Conference / IBD Summit
Posted April 9, 2014

MONTEREY, Calif. (BRAIN) – Retailers and suppliers gathered for annual conferences this week in Monterey Bay. At separate meetings held in hotels within walking distance of each other, panel sessions and keynotes kicked off Tuesday and continue through Wednesday and Thursday.

Posted in North America Tagged Sea Otter Classic / Bicycle Leadership Conference / IBD Summit
Posted April 9, 2014
A panel discusses e-bike growth in the U.S. and Europe at the BLC.

MONTEREY, Calif. (BRAIN) — Fewer than 100,000 e-bikes were sold in the U.S. market last year, but a clear trend is emerging as more American consumers give them a second look.

Posted in North America Tagged Electric bike / Bicycle Leadership Conference
Posted December 30, 2013

MONTEREY, CA (BRAIN) – Early-bird registration for this spring’s Bicycle Leadership Conference, saving participants $150, closes Tuesday. Regular registration is $940 for members of the Bicycle Product Suppliers Association and $1,040 for non-BPSA members.

Posted in North America Tagged Bicycle Leadership Conference / Advocacy/Non-profits
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