Bicycle Leadership Conference
MONTEREY, Calif. (BRAIN) — Jerry Stritzke called his leadership team together and challenged them to discuss the “Brutal Truths” about what was ailing REI’s business. A bold move for a relatively new leader at REI. And what were those Brutal Truths?
MONTEREY, Calif. (BRAIN) — The speakers kicking off the Bicycle Leadership Conference Wednesday morning in this scenic bayside community talked about an evolving consumer and lagging retail and brand response to shifting demands and needs.
MONTEREY, Calif. (BRAIN) — The 20Collective held a meeting after lunch Wednesday during the Bicycle Leadership Conference to discuss a proposal for an excise tax on bicycle products. The tax would fund a mainstream marketing campaign and other efforts to grow awareness of cycling in the U.S.
BOULDER, Colo. (BRAIN) — The Outdoor Industries Women’s Coalition and the Bicycle Product Suppliers Association have selected the recipients of the women’s scholarship program that will enable three women to attend the Bicycle Leadership Conference in Monterey, California, this April.
MONTEREY, Calif. (BRAIN) — With 5 percent growth in overall participation in 2013 and sales growth hitting double and single digits since 2010, the running market has stemmed recent sales and participation declines seen in other sports including biking and golf.
MONTEREY, Calif. — Best-selling authors and leaders from industries as varied as running and the National Football League combined with top bike industry executives have swelled Bicycle Leadership Conference attendance to over 200 with a week to go.
MONTEREY, Calif. (BRAIN) – Retailers and suppliers gathered for annual conferences this week in Monterey Bay. At separate meetings held in hotels within walking distance of each other, panel sessions and keynotes kicked off Tuesday and continue through Wednesday and Thursday.
MONTEREY, Calif. (BRAIN) — Fewer than 100,000 e-bikes were sold in the U.S. market last year, but a clear trend is emerging as more American consumers give them a second look.
MONTEREY, CA (BRAIN) – Early-bird registration for this spring’s Bicycle Leadership Conference, saving participants $150, closes Tuesday. Regular registration is $940 for members of the Bicycle Product Suppliers Association and $1,040 for non-BPSA members.