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Cinelli Laser to be auctioned at Sotheby's charity event

Published November 12, 2013

NEW YORK, NY (BRAIN) — Sotheby's New York will auction a limited edition Cinelli Laser prototype this month, with proceeds from the Nov. 23 sale to benefit The Global Fund to fight AIDS, Tuberculosis and Malaria.

The Cinelli Prototype Laser Nostra is signed by Cinelli's president and designer, Antonio Colombo. The design was first released in 1980. The prototype to be auctioned is made of Columbus Niobium steel tubing with a carbon fork. It was created in 2011 for a special anniversary edition of 21 Laser bicycles released in 2012. The bike on auction has been customised with old and new Columbus stickers.

The bike is part of the Jony and Marc's (RED) Auction, which goes on public exhibition at Sotheby's New York beginning Nov. 18. The collection of 32 items on auction was curated by noted designers Sir Jonathan Ive — the senior vice president of design at Apple — and independent designer Marc Newson. Newson designed a special edition Trek for Livestrong in 2009 and did a special design for the Danish bike brand Biomega in 1999.

Sotheby's is predicting the Cinelli will sell for between $15,000 and $20,000.

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