DENVER (BRAIN) — Rudy Project has appointed Chris Lupo to the newly created position of global sponsorship director for triathlon.
Lupo has been with the Rudy Project for nearly six years, most recentlty as director of sports marketing for North America, acting as liaison and sponsorship coordinator for athletes of all fields in North America.
"The endurance world is a tight-knit community that I'm proud to be part of," said Chris Lupo. "As a distance runner in college, I grew to understand the immense physical requirements athletes of this nature would endure. After graduation I began running ultramarathons and noticed the prominence of Rudy Project eyewear among my fellow athletes. That's why I was excited to join the Rudy family in March of 2008 and am eager to take on this role, working alongside triathletes from all over the world. I truly believe Rudy Project engineers the best possible sunglasses and helmets for endurance athletes, and look forward helping grow the relation between us and the world of triathlon."