MADISON, WI (BRAIN) — Schwinn is celebrating the 75th anniversary of its Paramount model with a limited edition, U.S.-made, steel road frame made at the former Schwinn-owned Paramount factory, now operated by Waterford Precision Cycles in Wisconsin.
Just 25 of the custom frames will be made and retail pricing will start at $4,175 for the frame and fork. The frames will be built with limited-edition 75th anniversary lugs. Options will include internal or Di2 routing, and decaling and paint options. The Paramounts will be available in three frame level options: the Paramount Air, Paramount front/stainless rear, and Paramount full stainless.
Customers who buy one of the 25 frames will be invited to visit Waterford Precision Cycles for an in-person fitting. The Waterford factory was once Schwinn's Paramount factory and was managed by Marc Muller, who bought the factory with Richard Schwinn soon after Schwinn Bicycle went bankrupt in the 1990s.
“Schwinn and Paramount have been synonymous for so long, and we’re happy to have them back together for this special collaboration,” said Jeff Rogers, global general manager at Schwinn. “We asked Richard Schwinn if he and his team would be willing to collaborate with us to create a 75th anniversary Schwinn Paramount, and he answered with a resounding ‘yes,’ illustrating the passion this project has had from the outset.”
“The 75th anniversary design lets us offer 21st century technology while paying homage to the Paramount's glorious past,” said Richard Schwinn. “We feel honored to be able to celebrate another milestone in the Paramount's legendary history and to once again be building Schwinn bicycles.”