PHOENIX, AZ (BRAIN)—Brandee Lepak is bringing women in Arizona a race of their own.
Lepak is working with race promoter DCB Extreme Adventures to bring the first women’s-only mountain bike race to Arizona.
CORTEZ, CO (BRAIN)—Osprey Packs has hired Jeff Fox to the newly formed position of bike marketing manager. This news comes on the heels of the recently announced expansion of the Osprey sales force to service the IBD channel.
SAN JUAN CAPISTRANO, CA (BRAIN)—Interbike is hosting four lounges on the show floor of its International Bicycle Expo 2010.
CARLSBAD, CA (BRAIN)—Haro and Masi launched their 2011 bikes to the press yesterday at the Sheraton Carlsbad, as both brands had different points of emphasis to stress.
For Haro it’s back to the future, as the company looks to reintroduce its “Dare to be Different” slogan.
Got opinions on best business practices? If so, you may be a good fit for BRAIN’s State of Retail panel. We are currently recruiting a new crop of retailers to sit on the next panel. The commitment starts with the October issue and lasts for one year (18 issues). The first answer will be due in late August.
"To be good at this you have to be both good on your bike, and also have an understanding of athletics in general. You see a lot of hockey players, lacrosse and soccer players. It's a mix of what we jokingly call 'bike jocks.'"
MONTREAL, Quebec (BRAIN)—Outdoor Gear Canada (OGC) has been named one of three Québec finalists (manufacturing category) in Ernst & Young's 2010 Canadian Entrepreneur of the Year competition.
BOULDER, CO (BRAIN)—Elite Bicycles Asia has partnered with Vincero Design for Asia, New Zealand, Australia and Japan.
Located in Boulder, Colorado, Vincero Design was founded in 2008 by Robert Kondilas. Vincero Design is known for its water bottle mount system for bike frames.
EXETER, NH (BRAIN)—Industry veteran Christoper Zigmont has opened up a marketing and business development consultation Web site to the cycling industry.
LOS ANGELES, CA (BRAIN)—Currie Technologies will unveil a retail concept store which they expect to have opened for business by early September.
The IZIP Store will be located at 609 Lincoln Boulevard on Highway 1, just south of Santa Monica near the Pacific coast in Venice, California.
Bike-alog is cleaning up its database and needs your new product information. With over 600 Bike-alog members you will expand your visibility to dealers in the marketplace while helping them source your products faster.
BLOOMINGTON, MN (BRAIN)—Problem Solvers has launched a completely rebuilt Web site.
The ambitious makeover, which includes a blog, interactive forums, and updated and expanded product pages is designed to make the brand more accessible and relevant to bike dealers and consumers.
BOSTON, MA (BRAIN)—The Boston Bike Share Program will receive $3 million in federal funding from the U.S. Department of Transportation to implement a new bike share system throughout the city.
KEYSTONE, CO (BRAIN)—Dealers got to meet Tom Larter at the first company event he’s attended since joining Specialized as its director of marketing for equipment about a week ago.
FRYEBERG, ME (BRAIN)—Longtime employee Jeff Cavicchi is now a minority owner of Downeast Bicycle Specialists, the Northeast’s oldest wholesale distributor. Doug Moore remains the majority owner, and will continue in his position as president at the company’s Fryeburg, Maine facility.
BY MEGAN TOMPKINS
WATERLOO, WI—Looking out the window at dirt trails from a suite at the Canyons Resort in Utah, Dave Guettler was preparing to be seriously courted by his Cannondale rep during its dealer event last month.
BY NICOLE FORMOSA
NEWBURY PARK, CA—As Giant’s Patrick VanHorn manned booths at Sea Otter and the Tour of California this past spring, he heard for the first time, consumers asking why they couldn’t find several road and mountain models at local bike shops.
SARATOGA SPRINGS, NY (BRAIN)—Serotta Sport has appointed Steve Fairchild as its director of dealer sales.
KEYSTONE, CO (BRAIN)—New high-end bikes were all the buzz at the Specialized Dealer Event this week in Keystone. But the company also is making inroads to better market its entry- and mid-level bikes through a new product hangtag.
SAN JOSE, CA (BRAIN)—MerchantOS and SmartEtailing have joined forces to help their mutual clients manage online operations more profitably.