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Published May 21, 2012

Trips for Kids gala raises $95,000 • Tifosi and Cébé introduce new eyewear models • Cat's Tongue maker sponsors J-Pow and Tommy D

SAN RAFAEL, CA (BRAIN) Monday May 21 2012 3:39 PM MT—Trips for Kids' 25th anniversary gala and auction raised $95,000 for its youth cycling programs, the organization announced Monday.

The evening included cycling celebrity guests Gary Fisher, Juli Furtado, Tom Ritchey and Maurice Tierney and support from industry giants and honorary board members, including actor Robin Williams.

"The evening was magical," said founding director Marilyn Price. "I loved seeing so many people who are passionate about bicycling and about the Trips for Kids mission assembled together in one room to share in the moment. The event was a tribute to the generosity of hundreds of individual donors, companies, foundations and members of the cycling industry that have supported us throughout the years."

Items auctioned included a Bianchi San Jose bike donated and signed by Williams, a P29er frame handmade by Tom Ritchey, an Above Category Cielo Sportif classic handmade by Chris King, a Santa Cruz Juliana mountain bike donated by former World Cup champion Furtado, a Specialized Globe Daily 2 Urban Commuter Bike, a Western Spirit mountain bike trip on the White Rim Trail and a Primal Wear custom cycling kit.

Cébé launches new eyewear line

OVERLAND PARK, KS (BRAIN) Monday May 21 2012 3:53 PM MT—Bushnell Outdoor Products, parent company of the Bollé and Serengeti eyewear brands, is introducing a long-established European brand to the U.S. market this year.

Cébé is a nearly 150-year-old brand that Bushnell bought in 2009. Its new line of technical glasses for the U.S. market includes 17 models. The Sportech line includes models made for Nordic skiing, cycling and triathlon, with retail prices ranging from $50 to $70. Three models, the Cinetik, Wild and Eyemax, feature ultra-light (5.8 gram) frames and interchangeable lenses with three lens sets (tinted, yellow and clear).

The company's sales reps are targeting IBDs as a key retail channel, a company spokesman said.

Tifosi introduces Podium glasses with new lens-swapping feature

WATKINSVILLE, GA (BRAIN) Monday May 21 2012 4:01 PM MT—Tifosi is introducing a new frameless eyewear system with replaceable lenses called the Podium.

Podium models feature easily swapped nose pieces and temples, the company said. The shades are available with a set of three lenses. Two sizes are available: the Podium, for medium to large face sizes, and the Podium S, for small to medium face sizes. Hydrophilic rubber nosepieces and temples prevent slipping in sweaty conditions. A selection of temple colors are available, and all come with a zippered case and cleaning bag.

Retail price is $70 to $80.

Cat's Tongue maker sponsors J-Pow and Tommy D

SUDBURY, MA (BRAIN) Monday May 21 2012 3:35 PM MT—The maker of Cat's Tongue cleaning towels is sponsoring pro cyclists Tom Danielson and Jeremy Powers, the company announced Monday.

The maker, ClarBlanc LLC, is based in Connecticut. Danielson (Garmin-Barracuda) and Powers (Jelly Belly/Rapha-Focus) are Connecticut natives as well.

“When we met in my hometown in Connecticut at a charity ride last year, I knew that I wanted to support their efforts, especially since they, too, are native New Englanders,” said Danielson.
Cat’s Tongue towels are individually packaged, pre-moistened cleaning towels with scouring power. More information at

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