BOULDER, CO (BRAIN) — Ray Keener will become executive director as well as marketing director of the Bicycle Product Suppliers Association, the organization announced Monday.
Keener will now fill both positions as outgoing executive director Maureen Waddington assists with the transition.
“We are excited to have Ray take on this critical leadership task,“ said BPSA president Chris Speyer. “Ray brings a wealth of experience and connections within the bicycle industry to the executive director position.
In addition to his role at BPSA, Speyer is a vice president at Raleigh America.
“The board has given Ray its full endorsement, and view this as another step in the BPSA's continuing efforts to serve our members in an effective manner,” Speyer said.
Keener will continue to share occasional columns with BicycleRetailer.com readers, he said Monday.
“This represents a great opportunity for me personally and for the BPSA as a whole,” Keener said. “ I’m really looking forward to making this my sole industry focus on the national level and helping our all-star board improve and promote existing programs and formulate new ones.”