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Turn looks to OEMs for crank sales

Published September 24, 2012
Praxis’ sister brand eyes 2014 spec

LAS VEGAS, NV (BRAIN) — Praxis, a fast-growing maker of cold-forged chainrings, is planning to enter the crank market with its Turn line. The company is tooling up to offer the road cranks for the 2014 model year and will meet with OEMs at November's Taichung Bike Week, a key show for OE spec.

Turn’s crank line includes a hollow-forged aluminum arm model and a carbon arm model. Both have the same 110mm bolt circle aluminum spider. Pricing is not final, but the company’s Jordan Kestler said they would be competitive with Shimano Ultegra and SRAM Force offerings.

The cranks will be available in three finishes and will come with Praxis-branded chainrings and bottom brackets. Currently the company is planning to make the cranks with 24mm spindles like SRAM’s GXP bearing system. It’s looking into making a 30mm spindle design, as well, Kestler said.

Kestler said since the company entered the chainring market, many customers have asked when they would offer a matching crank. The Turn brand will be used only for the arms; Praxis will remain the brand for chainrings, bottom brackets and bottom bracket conversion kits. 

Turn's hollow carbon crank
Topics associated with this article: Interbike

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