Stephen Frothingham

Steve is in his second stint at BRAIN. He was here at the beginning in 1992 while still working for a bike shop in Santa Fe, N.M. He wrote several articles for BRAIN's first issue and later joined the staff, eventually becoming managing editor and then executive editor.

After leaving BRAIN in 1997 he worked for several news organizations including The Associated Press and VeloNews before rejoining BRAIN as web editor in 2011.

He is based in Longmont, Colorado, and is an enthusiastic (and slow) road, mountain bike and cyclocross rider.

All articles by Stephen Frothingham

September 19, 2017

LAS VEGAS (BRAIN) — Las Vegas bike shop owner Jared Fisher says his experience in retail and running a bike touring company — and the connections he has made in 25 years in those businesses — are a key advantage to his run for the Republican nomination for Nevada governor.

Posted in Retail News
Jared Fisher owns Las Vegas Cyclery, Moab Cyclery and touring company Escape Adventures. He’s vying for the Republican nomination in the Nevada governor’s race.
September 15, 2017

LOS ANGELES (BRAIN) — A company that claims to own the rights for the late comedian Chris Farley's intellectual property has filed a $10 million lawsuit against Trek Bicycles in a California court, claiming that Trek's Farley fat bike models capitalize on the name without permission.

Posted in North America
UPDATED: Trek calls suit "groundless."
September 8, 2017

NOVATO, Calif. (BRAIN) — Mike's Bikes, which has 12 locations in Northern California, is acquiring Public Bikes, a San Francisco-based brand that sells city bikes and accessories online and through a limited number of brick-and-mortar stores.

Posted in North America
August 29, 2017

FRIEDRICHSHAFEN, Germany (BRAIN) — Donnelly Sports LLC, which has been licensing the Clément name from Pirelli, is ending its use of the trademark with the Italian tire brand. Donnelly Sports' owner, Donn Kellogg, will launch the tires and wheels under the Donnelly Cycling brand name this fall.

Posted in Product/Tech
July 21, 2017

BOSTON (BRAIN) — Fortified Bicycles offers simple, affordable bikes that are designed to be theft resistant and low maintenance. The company even offers a theft replacement warranty to help make potential customers in high theft areas more confident about investing in a new bike.

Posted in North America
July 20, 2017

PRESCOTT, Ariz. (BRAIN) — Jay Clark and Herman Neudert are industry design veterans and longtime mountain bike riding buddies who lost touch with each other over the decades.

Posted in North America
July 19, 2017

LONGMONT, Colo. (BRAIN) — Two start-up bike industry brands each are taking inspiration from a popular blogger who promotes frugality and simple living, including a "bad-ass" lifestyle that involves lots of bike riding.

Posted in North America
June 22, 2017
Cox talks to an outdoor industry journalist after the panel discussion.

PARK CITY, Utah (BRAIN) — The election of Donald Trump contributed to the outdoor industry's decision to move its major trade show out of Utah after 21 years in the state, two state officials told journalists Wednesday.

Posted in North America
June 21, 2017

PARK CITY, Utah (BRAIN) — Bag Balm has been a Vermont-made solution for cows’ chapped udders for more than 100 years. And for ages, in-the-know folks have used it to moisturize and protect their hands and for other non-bovine applications, including as a chamois cream.

Posted in Product/Tech
May 5, 2017

WATERLOO, Wis. (BRAIN) — Trek Bicycle said Friday that it has reached an agreement to acquire the Philadelphia-area bike shop chain Bike Line. The company announced the new partnership at a Bike Line staff meeting Friday morning.

Posted in Retail News

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