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Hawley to distribute Swobo bikes and apparel

Published October 28, 2013

FORT COLLINS, CO (BRAIN) — Hawley will become Swobo's exclusive U.S. distributor effective Friday, Nov. 1.

“Hawley brings a new and vital dimension to the sales of Swobo,” said Peter Discoe, Swobo's president. “Their team of representatives are some of the best in the business and I’m excited that getting Swobo product will be easier than ever at your local bike shop.” 

Swobo’s current line of commuter city bicycles and apparel will be available initially to shops via Hawley’s online catalog this fall. New bike models arriving in spring 2014, including the Mutineer and the Accomplice, will be available via both Hawley’s print and online catalogs in early March.  

“We are very proud to be working with Swobo and bringing their distinctive brand of urban bicycles and apparel to our IBD partners. We are eager to provide this offering to our dealers as the Swobo line complements our vast catalog of parts and accessories quite well,” said Ian Cross, Hawley's sales director.


Topics associated with this article: Distributor news

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