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Haro Bicycle adds sales reps due to growth

Published May 24, 2016

CARLSBAD, Calif. (BRAIN) — Haro Bicycle Corp., the distributor of Haro, Masi, Del Sol, and Premium, has added several new independent sales representatives. The company said it is adding the reps to support double-digit sales growth in the U.S.

Southeast Sports Marketing agency, led by Scott Williford, will cover North Carolina, South Carolina, Georgia, Alabama, and Mississippi. Industry veteran Tom Roth and his new agency will service metro New York, central and southern New Jersey, eastern Pennsylvania, and Delaware. Alex Little will service Connecticut and Rhode Island.

Other recent hires include the Sellers Group for Tennessee, Kentucky, Indiana, and southern Ohio, Joe Latino's Atlas Pro Rep Group for Florida, Dean Kuzara for Washington, Eric Daignault for Oregon, and Rob Moorman for Idaho, Montana, and Wyoming.

"These additions bring a wealth of industry experience, professionalism, and commitment to service our growing customer base," said Haro's director of USA sales, Rickey Strawn.

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