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VeloNews see audience growth with podcasts and video

Published August 17, 2017

BOULDER, Colo. (BRAIN) — VeloNews said it has audience growth this summer through its new digital offerings, including its FastTalk podcast, VeloNews Podcast and The VeloNews Show (video).

The publisher said the two podcasts hit a new high of more than 176,000 listens in July. Views of The VeloNews Show increased 60 percent in July over June and have continued to stay at a high level in August. VeloNews said the increased audience has led to new advertisers, including BOA Technology, Health IQ and Quarq.

The VeloNews Show is a weekly 5-minute video talk show hosted by editors Fred Dreier, Spencer Powlison and Caley Fretz.

The Fast Talk podcast gives advice and insights on topics including training, nutrition and tech. It is hosted by coach Trevor Connor and Fretz.

The VeloNews Podcast, also hosted by Dreier, Fretz and Powlison, airs every week and focuses on pro cycling news with interviews with riders, authors and VeloNews contributors.

"176,000 listeners is an exciting milestone, and we are thrilled to see such great momentum and traction for our podcasts," said Dreier, the editor-in-chief of VeloNews. "We are committed to providing an exceptional experience for our cycling fans on new platforms. The VeloNews Show, Fast Talk and VeloNews are a fun new way to deliver experiences and cycling information to our audience."

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