Advocacy/Non-profits

Posted January 28, 2015

BOULDER, Colo. (BRAIN) — Pro ‘cross racer Tim Johnson will once again lead the Ride on Chicago, a five-day fundraising ride benefiting PeopleForBikes. He will be joined by 25 riders, including journalists, athletes and business executives, and pedal from Minneapolis to Chicago from June 2-6.

Posted January 27, 2015
Fat Bike Summit founders Gary Sjoquist and Scott Fitzgerald

JACKSON HOLE, Wyo. (BRAIN) — Some 250 advocates, land managers, U.S. forest service representatives and industry suppliers and retailers attended the fourth annual Global Fat Bike Summit here at the Snow King Resort this past weekend.

Posted January 23, 2015
Jerry Stritzke at OR on Friday. Photo: Gary Newkirk.

SALT LAKE CITY (BRAIN) — The Outdoor Industry Women's Coalition (OIWC) received a $1.5 million grant Friday from REI to help boost the role of women in the outdoor and bicycle industry.

Posted December 16, 2014

BOULDER, Colo. (BRAIN) — BikeRadar has donated more than $10,000 to World Bicycle Relief with editorial test products auctioned through The Pro's Closet, a Boulder-based eBay reseller.

Posted December 5, 2014

WASHINGTON, D.C. (BRAIN) — The League of American Bicyclists has launched a survey of retail stores to find out how shops are attracting and retaining female customers.

Posted December 4, 2014

BOULDER, Colo. (BRAIN) — Launched in 2010 as a campaign by Bikes Belong, PeopleForBikes said it reached its goal of one million pledging members and supporters Thursday.

Posted December 3, 2014
New group to work closely with PeopleForBikes and NACTO to expand bike sharing.

MINNEAPOLIS (BRAIN) — The directors of bike share programs nationwide have come together to form a new group called the North American Bike Share Association.

Posted December 2, 2014

BOULDER, Colo. (BRAIN) — PeopleForBikes and the Bicycle Product Suppliers Association are joining forces to monitor state and local bike-related legislation and tackle federal industry issues.

Posted November 19, 2014

RIVERSIDE, Calif. (BRAIN) — Jenson USA employees will support World Bicycle Relief's Buffalo Bike program by buying one Buffalo Bike for the organization for each new bike Jenson sells on Cyber Monday, Dec. 1. The pledge will match the first 50 bikes sold that day.

Posted November 13, 2014
A heat map of the activites from the challenge.

SAN FRANCISCO (BRAIN) — Nutrition brand GU Energy Labs and online network Strava have raised $58,683 for the Challenge Athletes Foundation through a GU-sponsored promotion on Strava.com.

Posted October 30, 2014
Gearin’ Up Bicycles operated out of a shipping container its first summer in business.

WASHINGTON (BRAIN) — When Katie Lupo went shopping for a bike after relocating to D.C. from Madison, Wisconsin, for an internship, she was shocked to discover there were no used bike shops in the city. After finishing graduate school, Lupo decided to move to D.C. permanently and open her own. Lupo started Gearin’ Up Bicycles in late 2012 as a nonprofit community used bike shop, modeling it after a similar program in Madison called Dream Bikes.

Posted October 14, 2014

FORT COLLINS, Colo. (BRAIN) — New Belgium Brewing’s Tour de Fat raised $625,716 for local nonprofits this year, which is up more than $84,000 from last year. The free event donates all proceeds from beer and merchandise sales and donations from parade participants to bike nonprofits.

Posted October 14, 2014

SEATTLE (BRAIN) — Pronto Cycle Share, offering 500 bikes across 50 stations in Seattle, went live Oct. 13, providing residents and visitors a fleet of bikes to get around the Puget Sound.

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