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USA Cycling and BikeReg announce a new partnership for event registration

Published February 20, 2019

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COLORADO SPRINGS, Colo. - BikeReg, the leading provider of online registration services for cycling events, is partnering with USA Cycling (USAC) to provide their registration platform for USAC events and participants. Through an integration in technology, this partnership will provide additional services and resources to participants and event directors during the registration process.

"We're very excited to partner with our sport's national governing body," said BikeReg CEO Ross Krause. "For over two decades, we've worked hard, creating tools and offering support to event directors that simplify their process and help increase participation. To open that up to a larger market and help grow the sport with our new partner is incredibly exciting."

In addition, the two partners will provide a robust offering to all event directors, which will include integrated registration, leading insurance protections, and other event services.

"USA Cycling is proud to work with BikeReg to create a strong product offering to our new and existing event directors, as well as their participants," said Chuck Hodge, USAC Chief of Racing and Events.

Events will experience BikeReg's already excellent registration setup process – with the addition of consolidated USAC permit and license verification and the ability to utilize online waivers. For participants this will also mean a more seamless experience both during the registration process and on event day.

"We are very excited to partner with the leader in cycling online registration. From elite races to weekend rides, BikeReg is a proven and trusted tool in the sport of cycling; we are thrilled to bring this partnership to our community", said Rob DeMartini, USA Cycling President and CEO.

Implementation is expected by early Summer of 2019, with continued development of tools and resources from both BikeReg and USA Cycling over the coming year.

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