You are here

Wolfpack Tire Announces New Competitive Pricing Structure Supporting Dealers Through Dealer-Direct

Published July 28, 2020

BRAIN does not edit, endorse, or fact check these press releases. They are posted as a service to our readers and supporters. Contact us to submit a press release or if you find a posting objectionable.

Wolfpack has revamped its pricing structure for its premium bicycle tires. MSRP for Wolfpack's best-in-class tires is now price-competitive with other brands of premium tires that sell at massive internet discounts. Full Dealer margin for Wolfpack tires is provided based- upon the new prices. Dealers can purchase direct by applying to be a Dealer on the Prestacycle Group website:

David Finlayson, President of Prestacycle and Wolfpack North America says: "For years now, other major premium tire brands have been severely discounted by internet sellers. This year we've seen those brands discounted on USA websites, so it's obviously not a UK problem. These brands are simply using wholesalers to offer the lowest possible price and are effectively cutting-out the Dealer channel. Wolfpack is taking a different approach and will offer wholesale prices directly to Dealers. This will insure that price embarrassment will be a thing-of-the-past for Dealers offering our next-generation tire technology".

Wolfpack tires is a German tire brand founded and owned by Wolfgang Arenz. Wolfgang is well-known as the developer of tire compounds for many of these other premium brands as a former employee of those companies. Wolfgang's new "ToGuard" tire compound is stated to be a next-generation tire technology from his previous work. Wolfpack Tires are exclusively sold in North America by the Prestacycle Group. Information can be found at

Join the Conversation