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Enduro Bearings hires Chris Feucht as Brand Manager

Published October 2, 2020

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Chris Feucht comes to Enduro Bearings with extensive experience in the bicycle industry as former Product Manager and designer at WTB, and more recently Managing Director of the Sierra Buttes Trail Stewardship, running the day to day business of the organization as well as organizing and producing fundraising events like the Lost & Found, the Downieville Classic and Grinduro.

Feucht and Enduro co-founder Matt Harvey, are longtime friends from the time when they both were working at the SF Bay Area company Monster Cable. Feucht was managing the Art Department while Harvey was a product engineer in the early 1990s.

"We found out we both shared a lifelong passion for cycling and bikes, so we would ride mountain bikes at night after work in the coastal trails near Woodside, CA" says Harvey.

Harvey continues, "After working at Bianchi bicycles as Product Manager and starting Enduro bearings back in 1996, I got Chris to design our logo and build our first website. It's been a few years, but now we've come full circle and he's back in the fold. Chris will be introducing a new line of components and bearings we have been hard at work on in the next few months. His primary focus will be the marketing and sales of Enduro bearings. Covid 2020 has proved a difficult year for us forcing many changes in how we do things, but it's also given us the chance to engineer some new exciting products, reorganize and refocus. I was really happy that Chris was available to join up with us and be the missing puzzle piece to put all of this together!"

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