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USWE Packs Joins Forces with Vittoria Industries North America

Published March 29, 2021

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Oklahoma City, OK - Vittoria Industries North America (VINA) is proud to announce North American distribution of USWE packs.

USWE is the award-winning Swedish brand of hydration and performance backpacks that introduced the NDM closure system, which gives users a far superior fit when compared to traditional "back-pack style" strap systems.

Pronounced "You-Swii", these packs have been proven by top athletes worldwide, across many disciplines. Effective immediately, VINA is the exclusive U.S. distributor of USWE's cycling line of packs, and will also be distributing USWE packs for outdoor, winter, and run applications.

"USWE brings a fresh perspective to bounce-free hydration," said Rick Dyer, VINA Sales Director. "The second you put the pack on, its immediately obvious what sets USWE apart. The NDM design prevents strap-binding, and the pack stays put. The comfort is unbeatable."

USWE is the latest brand to join the VINA family and will integrate seamlessly into all current and future VINA Dealer incentives.

In addition to USWE, VINA is the source for Supacaz products, as well as the full line of Vittoria tires and accessories.

For more information, please call your VINA Sales Representative, visit the VINA B2B at, or call our office at 1-800-223-3207.

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