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(e)Revolution Announces 2023 Inaugural Show Founder Brands

Published November 4, 2022

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Alta Cycling Group, Giant, Yamaha eBikes, and new brand, Xnito lead a list of a dozen brands that have secured exhibit space, providing initial momentum for the show

[Denver, CO]: (e)revolution today announced a dozen Founder Brands for its 2023 inaugural show taking place at the Colorado Convention Center in Denver, Colorado next June. These twelve brands, along with (e)revolution's education partners, National Bicycle Dealers Association (NBDA) and People for Bikes, provide the foundation for creating the first-ever B2B2C e-bike industry event – proving that such an event was needed.

"Interest in the show has greatly increased since exhibit space sales opened in mid-October," said (e)revolution show director Lance Camisasca when making the announcement. "Our diverse group of Founder Brands is from the companies that expressed early interest in exhibiting and who have now confirmed their exhibit space for the show. They are the show's early adopters, critical to (e)revolution's early success."

In addition to Alta, Giant, and Yamaha. (e)revolution's Founder Brands include e-bike brands Bakcou, Blaupunkt, Lectra eBikes, and Tern as well as e-bike drive manufacturer Anada and battery maker Pytes USA. Rounding out the group of Founders are advanced car rack brand Inno, along with two relatively new accessory companies – helmet brand Xnito and shock-absorbing cup holder producer, HandleStash.

E-Bike/Cycling Brands: 

Alta Cycling Group

Bakcou

Blaupunkt

Giant

Lectra eBikes

Tern

Yamaha eBikes

E-Bike Drives and Batteries:

Ananda 

Pytes USA

Accessories: 

HandleStash 

Inno 

Xnito

Larry Pizzi, General Manager at Alta Cycling Group, which produces premium bicycles, bicycle parts, and accessories and owns Diamondback, IZIP, and Redline brands stated: "We are pleased to be a part of this impressive group of brands in supporting Lance and his team in ensuring that (e)revolution is a success." "Xnito is honored to be named a Founder Brand for (e)revolution," said Ben Dai, CEO at Xnito, noting "Like (e)revolution, we saw a need stemming from the growing e-bike market and created an innovative product to meet it. We look forward to telling that story to both retailers and consumers next June in Denver."

"E-bikes are the fastest growing cycling category, yet have not had a trade show platform until now," said Reuben Hernandez, National Retail Services & Marketing Manager at Giant, known for providing a complete ecosystem of bikes, gear, and cycling services. " (e)revolution will be setting the standard," Hernandez added, "and we want to help make it become the gold standard."

"We strive to be a high-value business partner to the bicycle retailer community," said Drew Englemann, Sales and Marketing manager at Yamaha eBikes. With over 2 million e-bikes worldwide. Yamaha eBikes is a leader in power-assisted bicycles. "Supporting events like (e)Revolution," Englemann added. "gives us an unrivaled opportunity to listen, learn and collaborate with retail teams to ensure that our new and existing dealers have the tools they need to best support their growing eBike markets."

(e)revolution takes place in Denver, Colorado at the Colorado Convention Center June 8-11, 2023. The show will be co-located with its sister event: The Big Gear Show.

Exhibitor space sales are currently ongoing with trade event badge registration coming in November 2022 and consumer event tickets going on sale in early 2023. Visit www.e-revolution.bike to learn more.

About (e)revolution: (e)revolution is the world's first B2B2C e-bike expo focused solely on the needs of e-bike brands, dealers, suppliers, and consumers. A four-day event that provides brands and suppliers opportunities to engage directly with e-bike retailers and cyclists, providing education, demonstrations, and industry networking and social events.

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