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Announcements

National Bicycle Dealers Association Establishes Bicycle Industry E Bike Safety & Standards Panel

Posted August 20, 2023

Leading Industry Experts Collaborate to Enhance E-Mobility Device Safety and Standards

Heybike Receives UL2849 Safety Certification

Posted August 16, 2023

Heybike's Commitment to Safety and Quality

Nikwax Promotes Brian Davidson to Global CEO

Posted August 15, 2023
Current North American President will now also lead global business.

[Seattle, WA, Aug. 14, 2023]— Nikwax, the international leader in technical cleaners and waterproofing products for outdoor gear and apparel, has promoted Brian Davidson to CEO of its global business. Davidson will maintain his position as President of Nikwax North America, while also leading Nikwax globally.

NBDA to Host Special Industry Supply Update with Guest Expert Bob Margevicius

Posted August 14, 2023

 National Bicycle Dealers Association (NBDA) to Host Special Industry Supply Update with Guest Expert Bob Margevicius, EVP of Specialized Bicycle Components

Cane Creek Cycling Components is proud to announce the 2023 Pisgah Project Bike Raffle

Posted August 10, 2023

For the seventh consecutive year Cane Creek has brought together a group of premium cycling component manufacturers to build a very iconic bike with an incredibly important cause, supporting the Pisgah National Forest.

Nox Cycles Strengthens Sales and Marketing Team

Posted August 10, 2023
Andreas Barth.

Schlitters, 9 August 2023 – Nox Cycles, manufacturer of e-mountain bikes in Zillertal, Austria, is pleased to announce the latest additions to its sales and marketing team.

Nix Biosensors Teams Up With The National Cycling League To Provide Innovative Hydration Technology To NCL Athletes

Posted August 9, 2023
The partnership will make accessible Nix’s Hydration Biosensor and hydration education to all NCL teams and athletes to improve performance and safety while cycling.
 

After 10 Years of Giving, Can’d Aid Donates 10,000th Bike

Posted August 9, 2023
 Since launching in Colorado in 2013, Can’d Aid’s movement has inspired communities nationwide to get active outdoors
 

Saris Announces Expanded Sales Team to Support Independent Bike Dealers

Posted August 7, 2023

August 1, 2023

C+A Global continues investing in the cycling brand and enlists industry veterans to strengthen existing IBD accounts and forge new channel partnerships

Wintersteiger Revolutionizes the Cycling Industry with Comprehensive Bike Service Solutions

Posted August 4, 2023

 Salt Lake City, UT August 4, 2023 - WINTERSTEIGER, a trusted partner in the winter sports industry since 1953, renowned for its exceptional Ski Services division, is excited to announce its entry into the world of Bike Services.

Black Ox Tire Sealant Now Available in 1-Gallon Containers

Posted August 4, 2023

OXFORD, NC — At the request of dealers, we are pleased to announce that Black Ox (OX1 sealant) is now available in 1-gallon containers.

WFSGI Announces Leadership Changes

Posted August 3, 2023
Emma Mason

PeopleForBikes is Electrifying the Business of Bikes This Fall at SHIFT'23

Posted August 3, 2023

BENTONVILLE, ARK. (August 3, 2023) — PeopleForBikes, the U.S. bicycle industry's trade association, is proud to announce its upcoming conference, SHIFT'23, taking place October 16-18 in Bentonville, Arkansas.

The Kelly Brush Foundation Invites Bike Shop Employees To Join 2023 Ride

Posted July 28, 2023

The Kelly Brush Foundation Invites Bike Shop Employees To Join 2023 Ride Supporting Programs For Athletes With Spinal Cord Injuries 

Shop Teams From Anywhere Can Participate Remotely and Earn Gifts

Cane Creek Grows Their Internal Sales Group, Welcomes Two New Leaders For Their Research And Development And Supply Chain Teams

Posted July 28, 2023

Asheville, NC-

Omnichannel Retailers, Rejoice: Lightspeed Expands Innovative Product Features to Simplify Complex Processes

Posted July 27, 2023

Lightspeed’s latest updates are helping sophisticated businesses stay ahead of the curve. With enhanced tracking abilities, merchants can streamline scheduling, inventory and orders to save time and focus on what matters

Josh Kendrick Named SRAM's VP of Marketing and Communication

Posted July 27, 2023
Josh Kendrick.

Josh Kendrick, SRAM's new Vice President of Marketing and Communication (Marcom), will be only the second in the company's 36-year history. Kendrick will take over from David Zimberoff, who is moving on after leading the department for more than 24 years.

DeFeet Evo Jet Sets New Benchmark In Aerodynamics

Posted July 27, 2023

Hildebran, NC, July 26, 2023 DeFeet announces extensive wind tunnel testing results have concluded that the company's new EVO Jet™ sock demonstrates market leading aerodynamics.

Outdoor Prolink Strengthens Canadian Connections, Adding Six New Brands to Pro Purchase Program

Posted July 26, 2023

BOULDER, Colo., (July 26, 2023) —

Garmin Announces Opening Of Firstbeat Analytics Lab

Posted July 26, 2023

Innovative fitness lab and testing facility leverages Firstbeat Analytics to help athletes reach their goals with science-backed confidence 

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