BRAIN Staff

All articles by BRAIN Staff

March 2, 2015

BOULDER, Colo. (BRAIN) — CatEye America has revised its unilateral minimum advertised price policy. The new policy, effective March 9, includes updated 2015 MAP sale windows, a revision to the enforcement paragraph and a current "Premium Products: price list.

Posted in Industry News
March 2, 2015
Thirty-four percent of Americans 3 and older bicycled at least once in the past year, survey reports.

BOULDER, Colo. (BRAIN) — A new study commissioned by PeopleForBikes has found that roughly one in three Americans rode a bike at least once in the past year — a significantly higher rate of participation than previous research from other sources has shown.

Posted in Studies/Reports
March 2, 2015

BIG FLATS, N.Y. (BRAIN) — Stan’s NoTubes has named Chris Currie creative director. An industry veteran, Currie has experience in Web development, marketing, sales management, graphic design, business development and customer service.

Posted in Industry News
February 28, 2015

OSAKA, Japan (BRAIN) — Shimano announced an updated Acera mountain bike group and a new $400 11-speed road wheelset on Saturday.

New Acera

Posted in Product/Tech
February 27, 2015

MINNEAPOLIS (BRAIN) — Sound Probiotics is a new brand founded by two endurance multi-sport athletes, whose first product is a probiotic designed to help endurance athletes stay healthy during heavy training and competition.

Posted in New Products
February 27, 2015

LAKE FOREST, CA (BRAIN) — Torcano Industries, the distributor of Funkier Bike Apparel in the U.S., has introduced a program to credit Funkier retailers with the profits from online sales to customers close to them

Posted in Industry News
February 27, 2015

SAN RAFAEL, Calif. (BRAIN) — Trips for Kids held its 17th annual "Meet the Mountain Bike Pioneers Bash" earlier this month at the soon-to-opened Marin Museum of Bicycling in Fairfax, Calif. The event raised $3,000 for TFK and the museum.

Posted in Industry News
February 27, 2015

ORANGE, Calif. (BRAIN) — Triathlon Business International has opened registration for its second global conference, which will be held July 9-11, Roth, Germany, in conjunction with the DATEV Challenge Roth event.

Posted in International
February 27, 2015

RAPID CITY, S.D. (BRAIN) — An 11-month old girl and her family have won a free trip to the Strider World Championships in South Dakota this year, after buying the one millionth Strider bike.

Posted in Industry News
February 27, 2015

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer and Industry News is looking for new product information and news to include in its annual Sea Otter Festival & Gear Guide that will be handed out at the four-day festival in April and distributed to retailers and BRAIN's subscriber base before the event.

Posted in Industry News

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