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Bird entering the consumer e-bike market

Published August 23, 2021

LOS ANGELES (BRAIN) — Two months after entering the bike-sharing market, micromobility company Bird is now moving into the consumer e-bike market.

The pedal-assist Bird Bike retails for $2,299 and features a Bafang rear hub motor with assist up to 20 mph, Gates Carbon Belt drive, and a thumb-throttle boost mode.

The expansion into e-bike micromobility and sales complements Bird’s e-scooter sales and sharing service, which operates in more than 250 cities globally. 

“The demand for consumer e-bikes has never been greater, and neither has the need for innovative vehicles that get riders excited about cycling,” said Bird Chief Vehicle Officer Scott Rushforth. “That was our north star when developing the Bird Bike.”

The Bafang motor will get up to 50 miles per charge and the 36v battery is removable. EU and UK models have 250 watts of assist, with U.S. models featuring 500 watts. The step-over frame model is available online now through Bird and Best Buy online, which also offers its consumer e-scooter. The step-thru model will be available online, also through Bird and Best Buy, beginning in December. Bird Bike will be available this fall from other U.S. retailers, with European availability coming later in the year.   

Topics associated with this article: Electric bike

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