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Dave Koesel to head up new 3T operation in United States

Published February 25, 2016

BREMBATE, Italy (BRAIN) — Dave Koesel, the former road brand manager for Felt Bicycles, has been hired by 3T as general manager of its new U.S. operations.

3T's president, René Wiertz, said, “We are fortunate indeed to have Dave on board, He’s been our customer for seven years and was among the first to see how specifying 3T components would enhance an already prestigious brand.

“He is the ideal person to head up our new U.S. operations — he’s very experienced, well-known figure in the bicycle business in the United States and beyond, and his expertise will massively strengthen 3T’s position in our key U.S. market.

Koesel can be reached at

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