FRANKFURT (BRAIN) — A week after ending an e-mobility show held in conjunction with Eurobike next year following two German trade groups’ objection to holding the events concurrently, Eurobike organizers announced they have established an advisory board to guide future decisions.
The Trade Show Advisory Board will be chaired by Stephan Kurzawski, a member of the Messe Frankfurt Board of Management, a shareholder of show organizer Fairnamic. At Messe Frankfurt, Kurzawski serves as senior vice president Consumer Good, Automotive and Textile Shows and Sales.
Eurobike announced emobility show Mobifuture at last June's show. Mobifuture was planned to be held at the same venue as Eurobike over the same dates, with a single entry ticket. Last month, two German trade groups pulled their support for Eurobike, saying in part that Mobifuture would be a distraction from Eurobike's focus on the traditional bike market.
The groups released a list of 10 improvements they wanted for the show that included eliminating Mobifuture, shortening the consumer festival and forming an advisory board.
Show organizers said the advisory board will begin immediately.
“The composition is intended to reflect the spirit of dialogue with the entire industry: national, international, competent and diverse in perspectives,” according to a Eurobike release. “Initial discussions with potential stakeholders are already in full swing. Associations, institutions and initiatives related to bicycles, e-bikes and ecomobility are also expressly invited to contribute and continue shaping the path forward together with the trade show organizers. The Trade Show Advisory Board will accompany the conceptual development of Eurobike and advise the trade show team on strategic and program-related issues.”
The 34th Eurobike takes place at Messe Frankfurt from June 24-27.
